Zero Sum
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Zero Sum
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See moreFrom communism to capitalism to collapse, the highs and lows of doing business in post-Soviet Russia.
When the hammer and sickle came down in late 1991, Russia's feverish new market opened for business. From banking to breweries, sectors emerged out of nowhere, in a country that had never had a functioning economy. For the next three turbulent decades, a wild, proto-capitalist free-for-all transformed Russian society.
Then, in 2022, Putin launched the full-scale invasion of Ukraine. The market started to collapse; Western firms fled Moscow's skyscrapers. No country this large had ever remade itself so dizzyingly; now, just as dramatically, it was over. The intervening decades had seen phenomenal successes and crushing failures; the creation and destruction of enormous fortunes. How did it all happen?
Zero Sum brings to life the complex, vivid colour of one of the greatest experiments in the history of global commerce. What have businesses learnt — or failed to learn — from this adventure, both about Russia and about dynamics between countries and companies in the face of relentless change?
Book Details
INFORMATION
ISBN: 9781911723561
Publisher: C Hurst & Co Publishers Ltd
Format: Hardback
Date Published: 28 November 2024
Country: United Kingdom
Imprint: C Hurst & Co Publishers Ltd
Audience: General / adult
DIMENSIONS
Width: 138.0mm
Height: 216.0mm
Weight: 250g
Pages: 424
About the Author
Charles Hecker has spent forty years travelling and working in the Soviet Union and Russia. He has worked as a journalist and a geopolitical risk consultant and has lived in Miami and Moscow. He currently resides in East London. A fluent Russian speaker, he holds degrees from the University of Pennsylvania and Harvard University.
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