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Who the Hell is Müller-Brockmann?
Conversations about the Swiss Style
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Who the Hell is Müller-Brockmann?
$3699
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
This book is ideal for graphic design professionals, typographers, artists, and students who are interested in the cultural and historical impact of design theory and practice.
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See moreInvestigating how and questioning why Swiss design principles of the 1950s and 60s could be so influential across decades, especially in the English-speaking world.
Investigating how and questioning why Swiss design principles of the 1950s and 60s could be so influential across decades, especially in the English-speaking world.
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
How can typesetting or a grid have such a strong and long-time impact on a global community and emotionalise it to such a degree? Which stories are hiding behind the success and failure of a design manifesto? How can cultural exchange bring new value to the field of graphic design? At the end of the day, is the contemporary scene still truly innovative or simply basking in past glories?
The concept of this one-week-long artistic research project, which raised these and many other related questions, was to hold conversations to discuss anecdotes, stories, scandals, and jealousies with typographers, graphic designers, artists, curators, and writers in a project space. Each guest was also asked to bring a design artefact that represents the diverse interactions of Swiss typography with the international design scene, all of which are presented in this volume. This builds a bridge between the typographic traditions and practices of the two countries, celebrating dialogue and collaboration without ignoring divergence and conflicts.
Who the Hell is Müller-Brockmann? invites readers to explore these intricate connections and uncover the stories that continue to shape the world of design.
Book Details
INFORMATION
ISBN: 9783721210071
Publisher: Niggli Verlag
Format: Paperback / softback
Date Published: 28 July 2022
Country: Switzerland
Imprint: Niggli Verlag
Illustration: 150
Contributors:
- Edited by Demian Conrad
Audience: General / adult
DIMENSIONS
Width: 116.0mm
Height: 186.0mm
Weight: 160g
Pages: 208
Collections
About the Author
Demian Conrad is a designer, publisher, educator and artist. He founded Automatico Studio in 2017, as a Swiss based design studio with an international reputation for conceptual art works and essential design solutions. He is specialized in the design of visual identity, wayfinding, editorial and exhibition design, with a rich expertise in the fields of architecture, product design and contemporary art. His studio embrace its own independency and is detached from trends or commercial styles, creating enduring solutions and providing long-term value in both social and cultural arenas.
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