The AIGA Guide to Careers in Graphic and Communication Design

Name: The AIGA Guide to Careers in Graphic and Communication Design
Brand: Allen & Unwin
SKU: 9781501323683
Price: 52.5 NZD
Availability: InStock

By Juliette Cezzar

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Summary

The AIGA Guide to Careers in Graphic and Communication Design explores the evolving world of graphic design, addressing how the field has transformed with the rise of digital communication. Juliette Cezzar provides a comprehensive overview of what designers need to know today, alongside practical advice for securing your first role in a competitive industry. Featuring interviews with over 40 established designers from major organisations like Google, The New Yorker, and Pentagram, this book offers insights into diverse career paths and workplace cultures within the design realm.
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Format: Paperback / softback

$52⁵⁰

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The AIGA Guide to Careers in Graphic and Communication Design

$52⁵⁰

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book is ideal for students, emerging professionals, and anyone interested in launching or advancing a career in graphic and communication design. It is particularly suited for those seeking guidance on navigating the modern digital design landscape and understanding the variety of career options available.

Description

What graphic design is, what designers need to know, and who becomes a designer have all evolved as the computer went from being a tool to also becoming our primary medium for communication. How jobs are advertised and how prospective candidates communicate with prospective employers have changed as well, as has the culture and context for many workplaces, requiring new approaches for how to find your first (and last) position.

Through clear prose, a broad survey of contexts where designers find themselves in the present day, and interviews with designers, The AIGA Guide to Careers in Graphic and Communication Design is an invaluable resource for finding your place in this quickly changing and growing field.

The book includes interviews with over 40 designers at all levels working in-house and out-of-house in studios, consultancies, or alone, including: Nicholas Blechman, The New Yorker; Rob Giampietro, Google; Njoki Gitahi, IDEO; Hilary Greenbaum, Whitney Museum; Holly Gressley, Vox Media; Cemre Güngör, Facebook; Natasha Jen, Pentagram; Renda Morton, The New York Times; and Alisa Wolfson, Leo Burnett Worldwide.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Praised for its clear, approachable, and reflective tone, this guide is highly recommended by educators and professionals alike. Reviewers highlight its usefulness for students embarking on design careers and commend its balance between industry insight and practical advice. The book is described as well written, illustrated, and easy to follow, fitting well with academic courses without being overly academic or simplistic.

Book Details

INFORMATION

ISBN: 9781501323683

Publisher: Bloomsbury Publishing Plc

Format: Paperback / softback

Date Published: 16 November 2017

Country: United States

Imprint: Bloomsbury Academic

Illustration: 32 color plates and 20 bw illus

Audience: Tertiary education

DIMENSIONS

Width: 178.0mm

Height: 229.0mm

Weight: 434g

Pages: 224

Collections

Arts & Culture Career Development Education & Reference Juliette Cezzar Non-Fiction

About the Author

Juliette Cezzar is a designer, educator, and author based in New York City. She is an Assistant Professor of Communication Design at The New School’s Parsons School of Design, USA, where she directed the BFA design programs from 2011–14. She also served as president of AIGA/NY from 2014–16.

AIGA is the oldest and largest professional organization for designers in the United States. Founded in 1914 as the American Institute of Graphic Arts, its members now practice all forms of design, from strategic consulting to business design strategy, creative direction, branding, visual design, information design, customer experience design, interactive and motion design, and education.