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New West

Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
New West is a visually stunning exploration of the American West through the unique artform of Mid-Century Linen Post Cards, known for their rich colours and textured finish. This comprehensive publication traces the region's transformation from vast, unsettled landscapes to dynamic urban centres, reflecting on the impact of four waves of innovation: steam, steel, oil, and information. It beautifully captures both the natural beauty and rapid modernisation of the West, inviting readers to contemplate the future of innovation in this iconic region.
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Format: Hardback
$12000
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book is ideal for enthusiasts of American history, arts and culture, photography, and design, as well as collectors and anyone fascinated by the evolution of the American West. It will also appeal to those with an interest in innovative print techniques and vintage postcards.

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Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Stunning in its visual display of information, intuitive in its navigation, and generous in every single way, the design of New West rewards the reader page after page. The printing is absolutely incredible, using the art of vintage linen postcards to create a textured, colour-saturated vision of the American West that is both old and new at once. The harmony between the vision for the design and the technical aspects of the production is a beautiful thing to behold. -- GOLD winner of the PubWest Book Design Awards

The Mid-Century Linen Post Card, recognized for its colour-saturated hues and textured finish, evolved as a rare hybrid of the mediums of photography, painting, and mass printing. New West, a comprehensive publication of this popular artform, explores the evolution of the American West through these vibrant and compelling images.

The American West is renowned for its unique and spectacular natural scenery. While early images depicting vast expanses of unsettled land still persist, today, contemporary westerners are far more likely to live in cities than in the wild. New West celebrates the pre-existing geography of the landscape, as well as its high-speed transformation to suit man's need for growth, commerce, transportation, entertainment, arts, education, and public life.

Examined through the lens of four waves of innovation: steam, steel, oil, and information, this book also asks the ultimate question of any exploration of history: what innovation is next?

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

ARLIS/NA Reviews highlights New West as an engaging and thoughtful work that appeals broadly, due to its focus on deltiologyβ€”the study and collection of postcards. The book is praised for its thematic organisation and contemplative analysis of the American West's rapid development. Readers will enjoy the colourful collection of natural and manmade wonders depicted, from sunsets and canyons to factories and cityscapes, which together create a vibrant and educational experience.

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Book Details

INFORMATION

ISBN: 9783777431895

Publisher: Hirmer Verlag

Format: Hardback

Date Published: 26 September 2019

Country: Germany

Imprint: Hirmer Verlag

Contributors:

  • Edited by Wolfgang Wagener
  • Edited by Leslie Erganian

Audience: General / adult

DIMENSIONS

Weight: 1820g

Pages: 304

About the Author

Wolfgang Wagener is an international architect and strategy advisor for real estate development. He is a member of the American Institute of Architects, the Royal Institute of British Architects, and a lifetime member of the Society of Architectural Historians, Southern California Chapter. Leslie Erganian is a Chicago-born, California-bred artist and writer. Her hand-colored photographs are housed in the permanent collection of the Xerox Corporation and the California Museum of Photography. She contributed her design talents to the production of film and television for clients including Warner Bros., DreamWorks, MGM, PBS and Showtime.

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