Healthy Money
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Healthy Money
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See more"A clear, practical, and long-overdue guide to a powerful idea that the industry has largely overlooked.”
Paul Cobban, ex-Chief Transformation Officer, DBS
"Healthy Money is a must-read for anyone serious about transforming financial services for the better."
Simon McNamara, ex-CIO RBS / NatWest
How-to guide for incumbent banks to use digital transformation to improve the financial lives of their customers
Healthy Money serves as both a polemic and a practical handbook on upgrading banks to be future-relevant. It uniquely integrates customer, technology, and leadership perspectives to build a "Healthy Money"-oriented bank, focusing on how banks can transform, with the explicit goal of helping customers run their financial lives effectively.
Written by Alastair Campbell, a seasoned executive with over 30 years of international experience in banking and banking advisory, this book delivers insights on:
- Thriving at a time when most growth is going on outside of the incumbent banks
- Leading a shift in focus to drive success through digital customer engagement, and perpetually giving customers more for less
- Leveraging the new realities of the deflationary effect of digital technology
- Redesigning the bank's architecture around a modular, layered, and loosely coupled approach that emphasises rich customer IDs and networks, exchange assurance, fungible/configurable services and personalised experiences
- Remaking services around supporting customers to build and sustain healthy financial lives
Healthy Money is required reading for all executives and professionals at incumbent banks seeking to reclaim centre stage by fundamentally addressing their most pressing issues in a unified way.
Book Details
INFORMATION
ISBN: 9781394389940
Publisher: John Wiley & Sons Inc
Format: Hardback
Date Published: 18 December 2025
Country: United States
Imprint: John Wiley & Sons Inc
Audience: Professional and scholarly
DIMENSIONS
Weight: 250g
Pages: 256
Also by Alastair Campbell
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