Film Marketing and Distribution

Breaking into the world of independent filmmaking is one thing; getting your film seen is another.

In this essential guide, you'll discover how to navigate the often overlooked, yet critical, aspects of marketing and distribution, ensuring your project reaches the audience it deserves.

From crafting an effective publicity campaign on a tight budget to understanding the evolving digital landscape of VOD platforms, this book is packed with real-world insights and practical advice. Learn the importance of securing optimal cinema support, leveraging festival circuits strategically, and mastering the art of audience engagement in a competitive market.

Featuring expert interviews with filmmakers and industry professionals, Film Marketing and Distribution: An Independent Filmmaker's Guide offers a candid look at the challenges and opportunities awaiting independent filmmakers. Whether you're releasing your first feature or your third, fourth, or fifth, this guide provides you with the tools to stand out in a crowded industry.

If you've poured your heart into making your film, this is the book that will help you get it seen.

'An indispensable guide for anyone beginning or furthering their expertise in the highly skilled craft of identifying, understanding, and communicating with your audience through the media' — Chris Bird, MD of Amazon Prime Video

'This exhaustive book is film marketing 101. A must-read' — Rob Wilkerson, former CEO of Target Media

'An invaluable resource for independent filmmakers looking to get their work seen in a market that's more crowded—and more unpredictable—than ever' — Eddie Cunningham, President at Studio Distribution Services

'An invaluable peek behind the curtain at the business of getting films seen. A definitive guide on the process from finished film to getting "bums on seats"' — Zak Brilliant, Head of Sales & Distribution at Met Film Group