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Ezra Petronio

Visual Thinking & Image Making
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Ezra Petronio is the first comprehensive monograph on the world-renowned art director, showcasing 25 years of his influential work in fashion and beauty branding. Featuring 1,000 images from iconic campaigns and collaborations with brands such as Chanel, Gucci, Louis Vuitton, and Glossier, the book offers an immersive survey of his distinctive style and creative process. It includes his celebrated Polaroid series with prominent figures and insightful texts on image making.
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Format: Hardback
$32000
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book is ideal for readers interested in fashion, branding, art direction, and visual culture, especially those keen to understand the creative forces behind influential global brands.

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The first comprehensive monograph on the work of one of the worldโ€™s most influential art directors, Ezra Petronio

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The first comprehensive monograph on the work of one of the world's most influential art directors, Ezra Petronio.

Having a strong brand identity has never been more vital than it is today, and yet the real creative visionaries who can transform and reinvigorate a brand are few. Ezra Petronio is a true master, and his work with leading fashion and beauty brands is bold and impactful.

An immersive visual survey of 25 years of impactful art direction, product design, and image making, with examples taken from across the entire range of his work, this book includes work for Chanel, Chloe, Comme des Garรงons, Gucci, Hermรจs, Louis Vuitton, Prada, Saint Laurent, and Jil Sander, as well as Glossier, H&M, Revlon, and Zara. With 1,000 images of ad campaigns, branding, Self Service magazine spreads, graphics, and his Polaroid series, which features the likes of Louise Bourgeois, Edward Enninful, Kim Kardashian, Kylian Mbappรฉ, Kylie Minogue, Rick Owens, and Juergen Teller, it also includes texts that reflect on the process of image making; conversations with industry insiders on the art of art direction; and quotes from the likes of Honey Dijon, Marc Jacobs, and Chloรซ Sevigny on their creative process.

This impressive book is the first retrospective monograph on his career, illustrating the full breadth of his creative vision, from ad campaigns to his iconic Polaroid series, and demonstrating what it takes to make a brand truly stand out.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

muse magazine praises the book for telling not only the story of Petronioโ€™s creativity and collaborations but also the broader evolution of fashion since the 1990s.

Book Hero reading reviews

Book Details

INFORMATION

ISBN: 9781838667122

Publisher: Phaidon Press Ltd

Format: Hardback

Date Published: 14 September 2023

Country: United Kingdom

Imprint: Phaidon Press Ltd

Illustration: 1000 Illustrations

Audience: General / adult

DIMENSIONS

Spine width: 40.0mm

Width: 270.0mm

Height: 340.0mm

Weight: 2900g

Pages: 424

About the Author

Ezra Petronio is the New York-born, Paris-based founder and creative director of the multi-disciplinary creative and strategic agency Petronio Associates, established in 1993, and he has been the editor-inchief and creative director of the cult biannual fashion magazine, Self Service, since 1994. Petronio is also a highly respected photographer and runs Content Matters, an agency specializing in digital marketing and brand storytelling.

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