E-commerce Branding
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E-commerce Branding
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Combining a cohesive visual identity with ease of use to create a space that consumers respond to. E-Commerce Branding provides an essential guideline from webpage design to brand image in both digital and print media.
An indispensable guide for anyone who wants to create a successful brand identity for their online shop.
As the Internet is gaining momentum in almost every aspect of our lives, commercial activities are gradually going online. Like any commercial spaces in real life, e-commerce stores need careful considerations of their visual presentation to attain business success. Logo, packaging, webpage layouts, and product photography determine shoppers' impression of the products as well as the brand image.
E-commerce Branding aims to provide a guideline on e-commerce webpage design and a comprehensive brand image on both digital and printing media. The included design projects offer useful and inspiring insights about how a successful brand would be presented both online and offline.
Book Details
INFORMATION
ISBN: 9789887757337
Publisher: SendPoints Publishing Co., Ltd
Format: Hardback
Date Published: 01 August 2017
Country: Hong Kong
Imprint: SendPoints Publishing Co., Ltd
Illustration: 700 Illustrations
Contributors:
- Edited by Sendpoints Publishing Co., Ltd.
Audience: General / adult
DIMENSIONS
Width: 215.0mm
Height: 280.0mm
Weight: 250g
Pages: 240
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About the Author
SendPoints is a China-based publisher of design books and magazines. Representing traditional and cutting edge designs from around the world, their publications range across art and culture, graphic and product design, fashion, exhibition, interior design and architecture.
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