The Master Switch
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The Master Switch
Part industrial expose, part examination of freedom of expression, The Master Switch reveals the decades of power play in the shadows of global communication and how it relates to the Internet today.
At the heart of this fascinating book is one of the central questions of our age - rendered more urgent by recent events in the Arab world: is the internet a revolutionary innovation that will overthrow the established order... or will it turn out to have been an unruly technology, that will never escape the controlling embrace of corporations and governments? (Guardian)
It is easy to forget that every development in the history of the information industry—from the telephone to radio to film—once existed in an open and chaotic marketplace inhabited by entrepreneurs and utopians, just as the Internet does today. Each of these, however, grew to be dominated by a monopolist or cartel.
In this pathbreaking book, The Master Switch, Tim Wu asks: will the Internet follow the same fate? Could the Web—the entire flow of information—come to be ruled by a corporate leviathan in possession of 'the master switch'?
Analyzing the strategic manoeuvres of today's great information powers—Apple, Google, and an eerily resurgent AT&T—Wu uncovers a time-honoured pattern in which invention begets industry, and industry begets empire. He shows how a battle royale for the Internet's future is brewing, and this is one war we dare not tune out.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
The Master Switch by Tim Wu has received impressive reviews for its insightful analysis and engaging storytelling. The book is praised for its exploration of the history of communications industries and its relevance to current media legislation. With a keen eye for detail, Wu manages to weave historical narratives with contemporary relevance, captivating readers with both his storytelling and analytical skills.
Book Details
INFORMATION
ISBN: 9781848879867
Publisher: Atlantic Books
Format: Paperback / softback
Date Published: 01 January 2012
Country: United Kingdom
Imprint: Atlantic Books
Edition: Main
Audience: Tertiary education, Professional and scholarly
DIMENSIONS
Spine width: 27.0mm
Width: 129.0mm
Height: 198.0mm
Weight: 330g
Pages: 384
Collections
About the Author
Tim Wu is an author, a policy advocate, and a professor at Columbia University. A veteran of Silicon Valley, in 2006 he was recognized as one of fifty leaders in science and technology by Scientific American magazine. He won the Lowell Thomas gold medal for Travel Journalism, and has contributed to The New Yorker, The New York Times and Forbes. He is also a fellow of the New America Foundation and the chairman of the media reform organization Free Press. He lives in New York.
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