God's Businessmen

How evangelical businessmen in the 1930s and 1940s joined their religious and business lives.

The evangelical embrace of conservatism is a familiar feature of the contemporary political landscape. What’s less well-known, however, is that the connection predates the Reagan revolution, going all the way back to the Depression and World War II. Evangelical businessmen at the time were quite active in opposing the New Deal—on both theological and economic grounds—and in doing so claimed a place alongside other conservatives in the public sphere. Like previous generations of devout laymen, they self-consciously merged their religious and business lives, financing and organising evangelical causes with the kind of visionary pragmatism that they practised in the boardroom.

In God’s Businessmen, Sarah Ruth Hammond explores not only these men’s personal trajectories but also those of the service clubs and other institutions that, like them, believed that businessmen were God’s instrument for the Christianisation of the world. Hammond presents a capacious portrait of the relationship between the evangelical business community and the New Deal—and in doing so makes important contributions to American religious history, business history, and the history of the American state.