Russell Poldrack

The neuroscience of why bad habits are so hard to break—and how evidence-based strategies can help us change our behaviour more effectively. We all have habits we'd like to break, but for many of us, it can be nearly impossible to do so. There is a good reason for this: the brain is a habit-building machine. In Hard to Break,...

An essential introduction to Statistical Thinking for students of psychology and the social sciences. Statistical thinking is increasingly essential to understanding our complex world and making informed decisions based on uncertain data. This incisive undergraduate textbook introduces students to the main ideas of statistics in a way that focuses on deep comprehension rather than rote application or mathematical immersion. The...

A revealing insider's account of the power – and limitations – of functional MRI The ability to read minds has long been a fascination of science fiction, but revolutionary new brain-imaging methods are bringing it closer to scientific reality. The New Mind Readers looks at the origins, development, and future of these extraordinary tools, revealing how they are increasingly being...