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Copywrong to Copywriter

a practical guide to copywriting for small businesses, small organisations, sole traders, and lone rangers
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( 101 ratings, 12 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Copywrong to Copywriter offers a practical guide for those looking to refine their copywriting skills and improve their business communication. The book demystifies the art of writing effective and engaging copy, providing insightful tips and techniques for beginners and seasoned writers alike. With a humorous and approachable style, Tait Ischia helps readers understand how to craft messages that resonate and drive results.
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Format: Paperback / softback
$3000
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're interested in mastering the art of effective copywriting, especially if you're eager to transform basic writing skills into persuasive business communication. It's an ideal read for anyone looking to boost their marketing prowess and learn practical techniques to craft engaging and impactful content. Whether you're a budding entrepreneur or a seasoned professional, this guide offers insights that can elevate your brand's messaging.

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Copywrong to Copywriter

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

If you feel like you've got the wrong tone of voice, don't understand the ins and outs of grammar, or just don't feel confident writing about yourself without sounding like an idiot, read this book.

Copywriter Tait Ischia is brief and to the point in an interesting and engaging way. Which is exactly what you want the words on your website, marketing materials, or professional bio to be too, right? Feel confident in what you say and how you say it when you put fingers to the keyboard. Waffling on should really be reserved for weekend breakfast.

This is an easy-to-follow introduction to copywriting by an accomplished Australian author that will provide a solid foundation that may lead to a deeper exploration down the track.
-Carpe Librum

A fantastic way to up your copywriting game and grow more confident in your ability to use the right words.
-Michael Bascetta, small business owner at Worksmith

Some of the best copywriting advice I've read. A great resource and a good read, too.
-Penny Modra, The Good Copy

Book Details

INFORMATION

ISBN: 9781922585844

Publisher: Scribe Publications

Format: Paperback / softback

Date Published: 10 January 2023

Country: Australia

Imprint: Scribe Publications

Contributors:

  • Illustrated by Jacob Zinman-Jeanes

Audience: General / adult

DIMENSIONS

Spine width: 10.0mm

Width: 129.0mm

Height: 189.0mm

Weight: 122g

Pages: 112

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About the Author

Tait Ischia (Author) Tait Ischia is a copywriter, content strategist, and content experience designer from Melbourne, Australia. When he started out, he wrote radio, print, and TV ads. Now he plans, writes, and manages large website projects for big organisations with complex needs. He's worked for gigantic multinationals, small businesses, arts organisations, ad agencies, start-ups, and the government. He's also aware that most biographies tell you little about a person; this one is no exception. Jacob Zinman-Jeanes (Illustrator) Jacob Zinman-Jeanes is an interaction and graphic designer, illustrator and musician currently living in Melbourne, Australia.

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