Copywriting Third Edition
An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art University, San Francisco Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This revised edition teaches the art of writing great...Paperback$5400Elsewhere:$5999Unit price /UnavailableAvailableShips in 4-6 weeksThe Poison Patriarch
"An unusual route into the thicket of JFK conspiracy literature." -Kirkus Reviews Focusing for the first time on why attorney general Robert F. Kennedy wasn't killed in 1963 instead of on why President John F. Kennedy was, Mark Shaw offers a stunning and provocative assassination theory that leads directly to the family patriarch, Joseph P. Kennedy. Mining fresh information and...Paperback$3499Unit price /UnavailableAvailableShips in 4-6 weeks