Copywriting Third Edition
An inspiring and essential book for everyone interested in improving the way they write. - Brian Minards, School of Advertising, Academy of Art University, San Francisco Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This revised edition teaches the art of writing great...PaperbackSold OutThe Poison Patriarch
"An unusual route into the thicket of JFK conspiracy literature." -Kirkus Reviews Focusing for the first time on why attorney general Robert F. Kennedy wasn't killed in 1963 instead of on why President John F. Kennedy was, Mark Shaw offers a stunning and provocative assassination theory that leads directly to the family patriarch, Joseph P. Kennedy. Mining fresh information and...PaperbackSold Out