MCU: The Reign of Marvel Studios

Name: MCU: The Reign of Marvel Studios
Brand: Hachette Aotearoa New Zealand
SKU: 9781472270740
Price: 39.99 NZD
Availability: InStock

By Dave Gonzales and Gavin Edwards and Joanna Robinson

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4.2

( 5,727 ratings, 783 reviews)

Summary

MCU: The Reign of Marvel Studios delves into the rise and dominance of Marvel Studios within the film industry. It explores how a small comic book company transformed into a cinematic powerhouse, reshaping Hollywood with its interconnected superhero narratives. The authors uncover behind-the-scenes insights and the strategic planning that led to the Marvel Cinematic Universe's unprecedented cultural impact and financial success.
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Format: Paperback / softback

$39⁹⁹

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MCU: The Reign of Marvel Studios

$39⁹⁹

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're fascinated by the rise and behind-the-scenes workings of Marvel Studios, particularly how it revolutionised comic book storytelling. This book may appeal to you if you appreciate in-depth insights into the entertainment industry and are keen to explore the journey of Marvel's ascent within the cinematic universe.

The unauthorized, behind-the-scenes story of the most popular, lucrative, and transformative cultural phenomenon of our time: the Marvel Cinematic Universe.

Description

'Buoyed by an appealing and measured sense of affection. Whether you love Marvel 3000 or you're a Scorsese sympathiser, MCU is worth your time, being a pacy, lively account of the single most important studio of the century... This account offers a wealth of insight.' - Empire

Marvel Entertainment was a struggling toymaker not even twenty years ago. Today, Marvel Studios is the dominant player both in Hollywood and in global pop culture. But what accounts for its stunning rise?

In MCU, beloved culture writers Joanna Robinson, Dave Gonzales, and Gavin Edwards draw on more than a hundred interviews with actors, producers, directors, and writers to present the definitive chronicle of Marvel Studios and its sole, ongoing production, the Marvel Cinematic Universe. As they delve into the studio's key moments – from the contentious hiring of Robert Downey Jr. for Iron Man to the negotiations over Disney's acquisition of Marvel to studio head Kevin Feige's embrace of streaming TV – the authors demonstrate that the genius of Marvel was its resurrection and modification of Hollywood's old studio system.

Dishy and authoritative, MCU is the first book to tell the Marvel Studios story in full – and an essential, effervescent account of popular culture.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Reviews for MCU: The Reign of Marvel Studios commend it as a comprehensive and definitive account of Marvel Studios' dominance in Hollywood, praised for its depth, accessibility, and engaging writing. Critics appreciate its thorough research and behind-the-scenes insights, saying it is essential reading for MCU enthusiasts. The book is described as both informative and entertaining, offering new revelations and perspectives even for the most dedicated fans.