Chip Heath

The transformative power of change is within your reach. In Switch, bestselling authors Chip Heath and Dan Heath offer a masterful exploration of how to make change happen, even when it's hard. Through compelling insights grounded in scientific research and real-life examples, the Heath brothers unravel the complexities of human behaviour and demystify the process of change. At its core,...

From bestselling author Chip Heath, a lively, practical, first-of-its-kind guide to understanding cold, clinical data and harnessing it to tell a persuasive story. How many hours' worth of songs are on your Spotify Wrapped this year? How much is your commute time really worth? How do you work out how likely you are to get Covid based on the official...

New in Penguin paperback, Making Numbers Count offers quick, simple and practical hacks to understand and communicate numbers at all scales, from bestselling author Chip Heath. Until very recently, most languages had no words for numbers greater than five - anything from six to infinity was known as 'lots'. Understanding numbers is essential in the modern world, but we simply...

The internationally bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt, elevate and change us, and show how we can learn to create such extraordinary moments in our own life and work. The New York Times Bestseller 'Beautifully written, brilliantly researched' - Angela Duckworth, bestselling author of GRIT 'The most interesting, immediately actionable book...

New in Penguin paperback, this bestseller explores why certain brief experiences can jolt, elevate and change us, and show how we can learn to create such extraordinary moments in our own life and work. The New York Times bestseller Beautifully written, brilliantly researched – Angela Duckworth, bestselling author of GRIT The most interesting, immediately actionable book I've read in quite...

Made to Stick by Chip Heath and Dan Heath is a groundbreaking examination of the art and science of creating messages that resonate. This compelling book delves into why some ideas survive and flourish while others fade away. Through a decade of research, the Heath brothers reveal the critical principles that make messages "stick". Have you ever wondered why fake...