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By Sacha Wackrow
I'm not going to lie, I've become completely invested in trying to work out what Rebecca Yarros is teasing. If you've spent any time on BookTok or Instagram lately, you'll...
Today we’re incredibly excited to share the next chapter in our story. Later this month, we’ll be launching Toy Hero - a brand-new home for toys, imagination and play.
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Even though we’re an online business, our physical bookstore feels like the heart of everything we do. There’s something special about stepping away from the screen and being around people...
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If we thought 2025 was a busy year, 2026 is shaping up to be even bigger. Before we get started, I’d like to be cheeky and acknowledge a small personal...
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Looking back on 2025, it has been without doubt the most challenging year of my life — and also the most rewarding. For a long time, I’ve held two competing...
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Fresh off the back of our Christmas Bookshop Day (only our second ever in-person event) it’s fair to say it’s beginning to look a lot like Christmas here at Book...
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Exactly one year ago today, the Book Hero website went live, and a hopeful but fragile idea transformed into a fully functional business with real people, real shelves, real books...
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Tomorrow is New Zealand Bookshop Day, an event championed by the Booksellers Association of New Zealand to encourage book lovers to celebrate their local bookshop. Having not quite achieved the...
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We’ve done it — 40,000 books moved across a single weekend to our new home just around the corner at 8/4 Rawiri Place, Hobsonville. If you know Hobsonville, we are...
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When we signed our lease at 2/6 Workspace Drive we intended to call it home for the next three years — but our growth during our first nine months has...
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I’m delighted to report that things are not slowing down at Book Hero. We delivered more books to customers in May than we did over the busy Christmas period in...
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It’s been over four months since my last Book Hero update so I thought it was the right time to celebrate some key milestones and reflect back on the busy Christmas period…...
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As I reflect back on the first four weeks of Book Hero, I’m proud of what we’ve achieved as a team and I’m super optimistic for the future. Book Hero...
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