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Why Architects Matter

Evidencing and Communicating the Value of Architects
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Why Architects Matter explores the crucial role of research-led, ethical architects in enhancing wellbeing, sustainability and innovation within the built environment. It highlights the need for architects to clearly articulate their expertise and its value to prevent marginalisation in the creation of buildings that society needs. The book provides strategies and tools for architects to evidence and communicate their impact effectively, particularly important in a competitive economic climate where proving value is essential for securing commissions and funding.

Covering areas such as practice management, history, design, housing, sustainability and client advice, it offers a comprehensive guide for understanding and demonstrating the significance of architects today.
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Format: Hardback
$34100
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book is ideal for professional architects, architecture students and anyone interested in the built environment and the role of architectural professionals.

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Offers tools to help architects evidence, develop and communicate value to those outside the field, strengthening their ability to pitch for work, access new funding streams and prove architecture’s key contribution to society.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Why Architects Matter examines the key role of research-led, ethical architects in promoting wellbeing, sustainability, and innovation. It argues that the profession needs to be clear about what it knows and the value of what it knows if it is to work successfully with others. Without this clarity, the marginalisation of architects from the production of the built environment will continue, preventing clients, businesses, and society from getting the buildings that they need.

The book offers a strategy for the development of a twenty-first-century knowledge-led built environment, including tools to help evidence, develop, and communicate that value to those outside the field. Knowing how to demonstrate the impact and value of their work will strengthen practitioners’ ability to pitch for work and access new funding streams. This is particularly important at a time of global economic downturn, with ever greater competition for contracts and funds driving down fees and making it imperative to prove value at every level.

Why Architects Matter straddles the spheres of β€˜Practice Management and Law’, β€˜History and Theory’, β€˜Design’, β€˜Housing’, β€˜Sustainability’, β€˜Health’, β€˜Marketing’ and β€˜Advice for Clients’, bringing them into an accessible whole. The book will therefore be of interest to professional architects, architecture students, and anyone with an interest in our built environment and the role of professionals within it.

Book Details

INFORMATION

ISBN: 9781138783928

Publisher: Taylor & Francis Ltd

Format: Hardback

Date Published: 06 March 2018

Country: United Kingdom

Imprint: Routledge

Illustration: 10 Line drawings, black and white; 30 Halftones, black and white; 40 Illustrations, black and white

Audience: Tertiary education, Professional and scholarly

DIMENSIONS

Width: 156.0mm

Height: 234.0mm

Weight: 566g

Pages: 268

About the Author

Flora Samuel is Professor of Architecture in the Built Environment at the University of Reading and the first RIBA Vice President for Research. She was also the first woman Head of the University of Sheffield School of Architecture in the UK. This book was written as a result of her concern about the amount of waste and suffering caused by the quality of much of our built environment. She has received extensive funding from the Arts and Humanities Research Council for her work on the value of architects and on the way in which they evidence that value. Being passionate about breaking down the barriers between academia and architectural practice, she has, since 2012, embroiled herself in the activities of the Royal Institute of British Architects as a twice-elected National Council member and Chair of its Research and Innovation Group. She also delivers research training in practice and is a supervisor of practitioner PhDs. Flora Samuel is known for her unorthodox writings on Le Corbusier, about whom she has published extensively. A mother of three daughters, she is based in Wales.

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