Tourism

Name: Tourism
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SKU: 9781118071779
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Principles, Practices, Philosophies

By Charles R. Goeldner and J. R. Brent Ritchie

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Summary

Tourism: Principles, Practices, Philosophies 12th Edition offers a comprehensive exploration of tourism, examining the fundamental concepts that make travel possible and its significant role in national wealth. This edition addresses cultural, social, economic, psychological, and marketing perspectives on tourism globally. New coverage includes B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.
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Format: Hardback

$252⁹⁹

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Tourism

$252⁹⁹

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This book is ideal for students, educators, and professionals in tourism and hospitality seeking a thorough understanding of tourism principles and contemporary industry practices.

The 12 th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. It is written in global terms, making it appropriate not only in the US but also for our subsidiary markets.

Description

The 12th Edition of Tourism: Principles, Practices, Philosophies explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation.

Written in global terms, it provides an overview of the principles, practices, and philosophies that affect the cultural, social, economic, psychological, and marketing aspects of human travel and the tourism industry.

Among the topics given expanded coverage in this edition are: B&Bs, time shares, meetings and conventions, sustainable tourism, climate change, social media, and mobile marketing.

Book Details

INFORMATION

ISBN: 9781118071779

Publisher: John Wiley & Sons Inc

Format: Hardback

Date Published: 11 November 2011

Country: United States

Imprint: John Wiley & Sons Inc

Edition: 12th edition

Illustration: Photos: 0 B&W, 0 Color; Drawings: 0 B&W, 0 Color

Audience: Tertiary education

DIMENSIONS

Spine width: 31.0mm

Width: 208.0mm

Height: 277.0mm

Weight: 1497g

Pages: 544

Collections

Charles R. Goeldner Education & Reference J. R. Brent Ritchie Non-Fiction

About the Author

CHARLES R. GOELDNER, PH.D., is Professor Emeritus of Marketing and Tourism at the Leeds School of Business, University of Colorado at Boulder. He is also the founding editor of the Journal of Travel Research.

J. R. BRENT RITCHIE, PH.D., the founding Chair of the United Nations World Tourism Organization (UNWTO) Tourism Education Council, holds the Professorship in Tourism Management, and is Chair of the World Tourism Education and Research Centre at the University of Calgary, Alberta, Canada.