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The Radio Station

Broadcasting, Podcasting, and Streaming
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The Radio Station is a concise and insightful guide to radio broadcasting, streaming, and podcasting. The tenth edition details the history, current state, and future of American radio, explaining how programming is produced, financed, delivered, and promoted across various platforms. Authors John Hendricks and Bruce Mims also explore emerging technologies shaping the industry.
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Format: Hardback
$44700
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

Ideal for students, educators, and professionals seeking a clear understanding of radio station operations within the evolving landscape of broadcasting and digital media.

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The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station.

This new edition explains what radio in America has been, where it is today, and where it is going. It covers the basics of how programming is produced, financed, delivered, and promoted via terrestrial and satellite broadcasting, streaming, and podcasting.

John Allen Hendricks and Bruce Mims examine radio and its future within a framework of existing and emerging technologies. The companion website is newly revised with content for instructors, including an instructors’ manual and test questions.

Students will discover an expanded library of audio interviews with leading industry professionals in addition to practice quizzes and links to additional resources.

Book Details

INFORMATION

ISBN: 9781138218802

Publisher: Taylor & Francis Ltd

Format: Hardback

Date Published: 01 May 2018

Country: United Kingdom

Imprint: Routledge

Edition: 10th edition

Illustration: 416 Illustrations, color

Audience: Tertiary education

DIMENSIONS

Width: 210.0mm

Height: 280.0mm

Weight: 1050g

Pages: 482

About the Author

John Allen Hendricks (Ph.D., University of Southern Mississippi) has more than 20 years of experience as a media studies educator. He currently serves as chairman of the Department of Mass Communication and holds the rank of professor at Stephen F. Austin State University in Nacogdoches, Texas.

Bruce Mims (Ph.D., University of Southern Mississippi) began his career as an electronic media educator in 1977. He currently holds the rank of professor at Southeast Missouri State University in Cape Girardeau, Missouri.

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