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The Invention of Asia

A Continent of Eight Parts
Brief Description
Where did the concept of ‘Asia’ come from? Was this a term coined by the many communities that spanned this great continent, or was it a Western invention, imposed upon those lands and populations that were so ‘other’ to themselves? This book argues that ‘Asia’ is... Read More
Format: Hardback
$6100
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This book problematizes the concept of ‘Asia’ as a European invention, presenting a history of this region to argue why it should instead be viewed as eight interconnected sub-continents.

This book problematizes the concept of ‘Asia’ as a European invention, presenting a history of this region to argue why it should instead be viewed as eight interconnected sub-continents.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Where did the concept of ‘Asia’ come from? Was this a term coined by the many communities that spanned this great continent, or was it a Western invention, imposed upon those lands and populations that were so ‘other’ to themselves?

This book argues that ‘Asia’ is a European creation, and goes back in time to show how and when this term was invented. Unknown to ‘Asians’ until the 19th century, it grouped together a vast area of diverse cultures and peoples who were simply identified as ‘the other’ in a world dominated by Europe.

Arguing that far from being fixed and separate, Bowring shows how peoples of Europe and Asia flowed fluidly back and forth across the land mass over millennia. Arguing that this continent should therefore be viewed as a series of 8 sub-continents interconnected through religion, trade, cultures and war, he shows how each sub-continent has its own unique history, but were also part of wider human, commodity and knowledge networks.

Challenging our prevailing ideas of regional and national divisions, The Invention of Asia traces some of the major interactions of these subcontinents over the past 5,000 years. From the great migrations of the central continent to the civilizations of Han China and the mighty Achaemenid and Hellenistic Empires, it shows how misleading the Europe-Asia division is, and why new terminology is needed to better reflect their geographical and cultural differences.

Book Details

INFORMATION

ISBN: 9781350611252

Publisher: Bloomsbury Publishing PLC

Format: Hardback

Date Published: 12 November 2026

Country: United Kingdom

Imprint: Bloomsbury Academic

Illustration: 50 bw illus

Audience: General / adult, Professional and scholarly

DIMENSIONS

Spine width: 38.0mm

Width: 162.0mm

Height: 236.0mm

Weight: 540g

Pages: 328

About the Author

Philip Bowring is a journalist based in Hong Kong and held the position of editor for the Far Eastern Economic Review between 1973 and 1992. He is the author of Empire of the Winds (Bloomsbury, 2018) and The Making of the Modern Philippines (Bloomsbury, 2022).

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