Strategic Management for Hospitality and Tourism

Name: Strategic Management for Hospitality and Tourism
Brand: Unknown
SKU: 9780815393467
Price: 341.0 NZD
Availability: InStock

By Fevzi Okumus and Levent Altinay and Prakash Chathoth and Mehmet Ali Koseoglu

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Summary

Strategic Management for Hospitality and Tourism offers intermediate and advanced learners a comprehensive understanding of strategic management theories and practices tailored to the hospitality and tourism sectors. It features critical analysis of contemporary models alongside practical worked examples and case studies. The new edition addresses the evolving socio-economic and political landscape, cultural complexities, and includes updates on finance, ethics, corporate responsibility, leadership, globalisation, crisis management, and innovation, complemented by international case studies and enhanced online resources.
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Format: Hardback

$341⁰⁰

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Strategic Management for Hospitality and Tourism

$341⁰⁰

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This book is ideally suited for aspiring hospitality and tourism managers, students pursuing advanced studies in these fields, and professionals seeking to deepen their strategic management knowledge within the sector.

Description

Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting.

This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organisations in the new era. It has been fully updated to include:

A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation, and implementation of principles.
New features to aid understanding of the application of theory, and spur critical thinking and decision making.
New international case studies with reflective questions throughout the book from both SMEs and large-scale businesses.
Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning.

Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.

Book Details

INFORMATION

ISBN: 9780815393467

Publisher: Taylor & Francis Inc

Format: Hardback

Date Published: 12 November 2019

Country: United States

Imprint: Routledge

Edition: 2nd edition

Illustration: 38 Tables, color; 10 Line drawings, color; 10 Illustrations, color

Audience: General / adult, Tertiary education

DIMENSIONS

Width: 189.0mm

Height: 246.0mm

Weight: 912g

Pages: 356

Collections

Education & Reference Fevzi Okumus Levent Altinay Mehmet Ali Koseoglu Non-Fiction Prakash Chathoth

About the Author

Fevzi Okumus is the CFHLA Preeminent Chair Professor within the Hospitality Services Department at the University of Central Florida’s Rosen College of Hospitality Management.

Levent Altinay is Professor of Strategy and Entrepreneurship at Oxford Brookes Business School and the Editor-in-Chief of the Service Industries Journal.

Prakash Chathoth is a Professor at the Department of Marketing and Information Systems, School of Business Administration, American University of Sharjah, United Arab Emirates.

Mehmet Ali Koseoglu is an Assistant Professor of Hospitality Management at the Hong Kong Polytechnic University.