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If It's Purple, Someone's Gonna Die

The Power of Color in Visual Storytelling
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( 333 ratings, 31 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
If It's Purple, Someone's Gonna Die delves into the powerful role of colour in filmmaking, revealing how different hues evoke specific emotional responses in both characters and viewers. Drawing on twenty-five years of research, Patti Bellantoni categorises over 60 films by dominant colours, explaining how each influences mood and narrative. Featuring insights from acclaimed production designers and cinematographers, this book enhances understanding of the subtle yet profound impact of colour on storytelling.
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

Ideal for film students, industry professionals, and cinema enthusiasts interested in the art and psychology of colour in film.

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This enlightening book guides film professionals toward making the right color selections for their films, and helps movie buffs interpret why they feel the way they do while watching movies incorporating certain colors. Learn how powerful color can be and increase your awareness of the colors around you and how they make you feel, act, and react.

*Learn how your choice of color can influence an audience's moods, attitudes, reactions, and interpretations of your movie's plot *See your favorite films in a new light as the author points out important uses of color, both instinctive and intentional *Learn how to make good color choices, in your film and in your world

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

If It's Purple, Someone's Gonna Die is a must-read book for all film students, film professionals, and others interested in filmmaking. This enlightening book guides filmmakers toward making the right colour selections for their films, and helps movie buffs understand why they feel the way they do while watching movies that incorporate certain colours.

Guided by her twenty-five years of research on the effects of colour on behaviour, Bellantoni has grouped more than 60 films under the spheres of influence of six major colours, each of which triggers very specific emotional states. For example, the author explains that films with a dominant red influence have themes and characters that are powerful, lusty, defiant, anxious, angry, or romantic and discusses specific films as examples.

She explores each film, describing how, why, and where a colour influences emotions, both in the characters on screen and in the audience. Each colour section begins with an illustrated Home Page that includes examples, anecdotes, and tips for using or avoiding that particular colour.

Conversations with the author's colleaguesβ€”including award-winning production designers Henry Bumstead (Unforgiven) and Wynn Thomas (Malcolm X) and renowned cinematographers Roger Deakins (The Shawshank Redemption) and Edward Lachman (Far From Heaven)β€”reveal how colour is often used to communicate what is not said. Bellantoni uses her research and experience to demonstrate how powerful colour can be and to increase readers' awareness of the colours around us and how they make us feel, act, and react.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Praised for its fresh and insightful approach, the book is described as an invaluable guide for anyone involved in filmmaking. Reviews highlight its original perspective on colour's emotional effects in film, making it essential reading for creatives seeking to shape audience moods. Noted for entertaining and insightful analysis, it offers revelations that deepen appreciation of colour's influence beyond cinema.

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Book Details

INFORMATION

ISBN: 9780240806884

Publisher: Taylor & Francis Ltd

Format: Paperback / softback

Date Published: 09 June 2005

Country: United Kingdom

Imprint: Focal Press

Audience: Professional and scholarly

DIMENSIONS

Width: 178.0mm

Height: 254.0mm

Weight: 771g

Pages: 276

About the Author

Patti Bellantoni studied under renowned color theorist Josef Albers. She now teaches color and visual storytelling to directors, cinematographers, editors, producers, screenwriters, and production designers. Her faculty credits include the Conservatory of the American Film Institute in Los Angeles, the world's premiere film conservatory. She was also previously on the faculty of the Center for Understanding Media in New York. She has taught Color and Visual Communication at the School of Visual Arts in New York and Design at California State University, Los Angeles.

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