Analogue

A celebration of all things analogue, from the machines that made it work—reel-to-reel tape recorders, typewriters, and telephones—to the artefacts and the culture that they made possible.

Recent years have seen an ever-growing wave of interest in this subject, and there is a gap in the market for a complete, multi-category field guide. The book taps into an analogue renaissance—a gathering nostalgia for physical, real-world interaction with design and technology and a desire to reconnect with both things and people, something that has been eroded by the digital.

The multi-category approach of this book enables it to show the deeper cultural and social significance of the analogue era, with the authority to convince those who know a lot about each category and the breadth to attract the non-specialist.

As well as tapping into the nostalgia market, there is also an appeal to those who collect, use, and maintain these older technologies. The wide range of objects and images in this book, coupled with the text by leading design historian Deyan Sudjic, make this a standout title.