William Lutz

Doublespeak is the language of non-responsibility, carefully constructed to appear to communicate when in fact it doesn't. In this lively and eye-opening expose, originally published in 1989, linguist William Lutz identifies the four most common types of doublespeak—euphemism, jargon, gobbledygook or 'bureaucratese' and inflated language—showing how each is used in business, advertising, medicine, government and the military. In this seminal...