Appreciation Post
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Appreciation Post
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See moreWhat does an art history of Instagram look like? Appreciation Post reveals how Instagram shifts long-established ways of interacting with images.
Tara Ward argues Instagram is a structure of the visual, which includes not just the process of looking, but what can be seen and by whom. She examines features of Instagram use, including the effect of scrolling through images on a phone, the skill involved in taking an "Instagram-worthy" picture, and the desires created by following influencers, to explain how the constraints imposed by Instagram limit the selves that can be displayed on it.
The proliferation of technical knowledge, especially among younger women, revitalises on Instagram the myth of the masculine genius and a corresponding reinvigoration of a masculine audience for art. Ward prompts scholars of art history, gender studies, and media studies to attend to Instagram as a site of visual expression and social consequence.
Through its insightful comparative analysis and acute close reading, Appreciation Post argues for art history's value in understanding the contemporary world and the visual nature of identity today.
Book Details
INFORMATION
ISBN: 9780520398771
Publisher: University of California Press
Format: Paperback / softback
Date Published: 30 April 2024
Country: United States
Imprint: University of California Press
Illustration: 28 color illus.
Audience: Professional and scholarly
DIMENSIONS
Spine width: 23.0mm
Width: 152.0mm
Height: 229.0mm
Weight: 544g
Pages: 322
Collections
About the Author
Tara Ward is an art historian specializing in twentieth- and twenty-first-century visual culture. She is editor of Gender and Popular Culture: A Visual Study, and her work has been published by the Guggenheim Museum, Oxford Art Journal, and Excursions.
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