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Legends and Soles

Business, Creativity and Basketball – a Memoir of an Improbable Life
Brief Description
The brilliant autobiography from the ‘saviour of Nike’ If you’re a sneaker head, you know him as the saviour of Nike. If you’ve watched Air, you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionised the payment structure of endorsements... Read More
Format: Paperback / softback
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Legends and Soles

The brilliant autobiography from the ‘saviour of Nike’

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The brilliant autobiography from the ‘saviour of Nike’

If you’re a sneaker head, you know him as the saviour of Nike. If you’ve watched Air, you saw Matt Damon’s portrayal of the man who discovered Michael Jordan and how he revolutionised the payment structure of endorsements for athletes. Legends and Soles tells Sonny’s story – his blind-sided firing by Nike Chairman Phil Knight, the landmark 2021 Supreme Court decision that upended big-time college sports, the countless days and nights of watching athletes compete, and so much more that only Sonny can retell.

Written in collaboration with six-time New York Times bestselling author Armen Keteyian, Legends and Soles provides truth to storylines and headlines including:

· Vaccaro’s pivotal role in the never-before-told story of the courting and signing of Michael Jordan

· How Nike, at the behest of an embittered Knight, went as far as having the Portland FBI investigate Vaccaro, who was working for archival Adidas, on a RICO charge of corporate espionage

· His close relationships with NBA superstars Kobe Bryant, LeBron James, Kevin Garnett and Tracy McGrady, and Hall of Fame coaches Jerry Tarkanian of UNLV and John Thompson of Georgetown

· The high stakes drama behind the O’Bannon lawsuit that changed the entire landscape in college sports

Filled with in-depth stories and photos illuminating some of Sonny’s most treasured career memories, Legends and Soles is the long-awaited memoir of a giant in the story of American sports.

Book Details

INFORMATION

ISBN: 9780008738969

Publisher: HarperCollins Publishers

Format: Paperback / softback

Date Published: 01 March 2025

Country: United Kingdom

Imprint: HarperCollins

Illustration: 20 col plates (8pp)

Contributors:

  • With Armen Keteyian

Audience: General / adult

DIMENSIONS

Spine width: 16.0mm

Width: 153.0mm

Height: 234.0mm

Weight: 270g

Pages: 256

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About the Author

Armen Keteyian is an eleven-time Emmy Award-winning journalist and the author or coauthor of six New York Times bestsellers, including The System and Tiger Woods. He lives in Connecticut.

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