The Fundamentals of Printed Textile Design

Name: The Fundamentals of Printed Textile Design
Brand: Allen & Unwin
SKU: 9781350116283
Price: 65.99 NZD
Availability: OutOfStock

By Alex Russell

Series: Fundamentals

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Summary

The Fundamentals of Printed Textile Design by Alex Russell offers a comprehensive introduction to contemporary printed textile design. It covers creative and commercial studio practices, such as developing advanced skills with image and colour, understanding context in design, and building a successful design career. The book explores how history and technology influence print design, with applications in fashion, home interiors, giftware, and stationery. Practical guidance is provided on creating a professional portfolio and effective communication to enhance your visibility. The updated edition addresses digital design, social media impact, and promotes ethical and sustainable design practices.
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Format: Paperback / softback

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This book is ideal for aspiring and practising textile designers, design students, and creative professionals seeking to deepen their understanding of printed textile design and the commercial aspects of the industry.

"An introduction to the creative skills, knowledge and processes required for a professional, creative and commercially aware portfolio of printed textiles"--

An introduction to the creative skills, knowledge and processes required for a professional, creative and commercially aware portfolio of printed textiles.

Description

In this essential introduction to contemporary printed textile design, designer and educator Alex Russell explores creative and commercial studio practice, including:

Developing sophisticated skills with image and colour
How to make effective use of context in your work
Strategies for a career in design

You'll learn how history and technology shape print design, plus how to balance innovation with industry requirements, including fashion, home interiors, giftware and stationery. There's practical advice on developing a professional portfolio, and how good communication skills can get your work noticed.

This updated edition of The Fundamentals of Printed Textile Design includes expanded sections on digital design and social media, and their impact on portfolio development, manufacturing, and promotion, as well as advice on establishing an ethical, sustainable practice for the future.

Series: Fundamentals

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Book Details

INFORMATION

ISBN: 9781350116283

Publisher: Bloomsbury Publishing PLC

Format: Paperback / softback

Date Published: 21 October 2021

Country: United Kingdom

Imprint: Bloomsbury Visual Arts

Edition: 2nd edition

Illustration: 150 colour illus.

Audience: General / adult

DIMENSIONS

Spine width: 10.0mm

Width: 200.0mm

Height: 228.0mm

Weight: 580g

Pages: 208

Collections

Alex Russell Arts & Culture Non-Fiction Series: Fundamentals

About the Author

Alex Russell is a designer, graphic artist and creative coder, making pattern, print and generative art. He has built an international client list over 25 years of designing printed textiles, wallpaper, fashion graphics and all other sorts of surface pattern. He also has nearly 20 years of lecturing experience, including running BA and MA textiles programmes. You can find him at: alexrussell.com and @alexrusselldesign.