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The Fundamentals of Fashion Design

By Jenny Udale and Richard Sorger
Series: Fundamentals
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Check link for latest rating. ( 112 ratings, 7 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The Fundamentals of Fashion Design offers a fully illustrated introduction to fashion design, covering the journey from concept to 3D realisation. Authors Richard Sorger and Jenny Udale explain the entire process, including research, fabric properties, construction techniques, and how to develop and promote a collection. The updated third edition features new design methods, visual examples, interviews with leading industry practitioners, and exercises to inspire hands-on learning and confidence in aspiring designers.
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Format: Paperback / softback
$6499
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

Ideal for students and aspiring professionals seeking a comprehensive introduction to fashion design. Suitable for beginners who want to understand the design process and for those aiming to build confidence and proficiency in the fashion industry.

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Revised edition of: The fundamentals of fashion design / Richard Sorger, Jenny Udale. 2012.

The Fundamentals of Fashion Design is an updated version of this popular and bestselling fashion title, which provides students with a beautifully illustrated and exciting introduction to fashion design, complete with interviews and exercises.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

The Fundamentals of Fashion Design provides a fully illustrated introduction to the key elements of fashion design, from the initial concept of a fashion idea to realising it in 3D form. Writing with clarity and precision, Richard Sorger and Jenny Udale explain the entire fashion design process, including research and design, fabrics and their properties, construction methods, and how to form and promote a collection.

This third edition has been updated to include the latest design and construction techniques and stunning new visual examples. New and updated interviews with practitioners working for leading fashion brands offer key insights into succeeding in the industry today. A preface by fashion designer and instructor Shelley Fox introduces and contextualises the new edition. Exercises also help readers to discover and experiment with design techniques firsthand.

Overall, this book is a rich and dynamic resource that will inspire readers to develop their own design work and embark on a career in fashion with confidence, proficiency, and enthusiasm.

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Series: Fundamentals

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Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

A well-illustrated, user-friendly guide praised for its clear explanation and strong imagery. Reviews highlight its straightforward approach to demystifying fashion design, making it accessible to newcomers. It has been lauded as an excellent educational resource by senior lecturers and industry professionals alike, with engaging discussions, interviews, and practical activities that prepare readers for careers in fashion.

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Book Details

INFORMATION

ISBN: 9781474270007

Publisher: Bloomsbury Publishing PLC

Format: Paperback / softback

Date Published: 10 August 2017

Country: United Kingdom

Imprint: Bloomsbury Visual Arts

Edition: 3rd edition

Illustration: 300 color illus

Audience: Tertiary education

DIMENSIONS

Spine width: 14.0mm

Width: 200.0mm

Height: 230.0mm

Weight: 600g

Pages: 216

Collections

Arts & Culture Jenny Udale Non-Fiction Richard Sorger Series: Fundamentals

About the Author

Richard Sorger is the Associate Professor and Course Leader for MA Fashion at Kingston University. He has taught at all levels of fashion education from undergraduate to postgraduate for institutions such as Central Saint Martins, London College of Fashion, Middlesex University, and Nottingham Trent University.

Jenny Udale lectures in fashion textiles at the Open College of the Arts, UK and has previously taught at Middlesex University and Ravensbourne College. She is a freelance textile and womenswear designer and her textiles have been stocked in Liberty’s and Selfridges.

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