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Mag Men

Fifty Years of Making Magazines
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( 12 ratings, 1 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Mag Men chronicles the pioneering careers of Walter Bernard and Milton Glaser, two legendary figures who transformed magazine design over five decades. The book offers an insider's view of their influential projects, including New York magazine's creation and redesigns of Time, Fortune, Paris Match, and The Nation. Filled with rich illustrations, it showcases how their visual storytelling shaped the identity of magazines and highlights collaborations with notable writers and editors like Nora Ephron and Gloria Steinem.
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Format: Hardback
$6699
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

Mag Men is ideal for readers interested in magazine history, journalism, graphic design, and visual storytelling. It suits professionals and students in media and publishing as well as fans of cultural history and iconic magazine art.

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For more than fifty years, Walter Bernard and Milton Glaser have revolutionized the look of magazine journalism. In Mag Men, Bernard and Glaser recount their storied careers, offering insiders’ perspective on some of the most iconic design work of the twentieth century.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

For more than fifty years, Walter Bernard and Milton Glaser have revolutionised the look of magazine journalism. In Mag Men, Bernard and Glaser recount their storied careers, offering insiders' perspectives on some of the most iconic design work of the twentieth century. The authors look back on and analyse some of their most important and compelling projects, from the creation of New York magazine to redesigns of such publications as Time, Fortune, Paris Match, and The Nation, explaining how their designs complemented a story and shaped the visual identity of a magazine.

Richly illustrated with the covers and interiors that defined their careers, Mag Men is bursting with vivid examples of Bernard and Glaser's work, designed to encapsulate their distinctive approach to visual storytelling and capture the major events and trends of the past half century. Highlighting the importance of collaboration in magazine journalism, Bernard and Glaser detail their relationships with a variety of writers, editors, and artists, including Nora Ephron, Tom Wolfe, Gail Sheehy, David Levine, Seymour Chwast, Katherine Graham, Clay Felker, and Katrina vanden Heuvel.

The book features a foreword by Gloria Steinem, who reflects on her work in magazines and her collaborations with Bernard and Glaser. At a time when uncertainty continues to cloud the future of print journalism, Mag Men offers not only a personal history from two of its most innovative figures but also a reminder and celebration of the visual impact and sense of style that only magazines can offer.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Walter Isaacson praises the book as an honest and fascinating exploration of reinventing visual storytelling in magazines. Publishers Weekly describes it as an essential and entertaining illustrated history. The book earned the American Society of Magazine Editors Creative Excellence Award and is lauded for its clarity and insightful commentary on magazine design in the digital age by Publishing Research Quarterly. It is highly recommended by Folio, which found it hard to put down.

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Book Details

INFORMATION

ISBN: 9780231191807

Publisher: Columbia University Press

Format: Hardback

Date Published: 31 December 2019

Country: United States

Imprint: Columbia University Press

Illustration: 200 color illustrations

Audience: General / adult

DIMENSIONS

Width: 216.0mm

Height: 279.0mm

Weight: 250g

Pages: 288

About the Author

Walter Bernard has been the designer and art director of many of the best-known magazines and newspapers in the United States, including Time, Fortune, and The Atlantic. He coproduced the documentary Portraits of a Lady (2008). In 2013, he received the Henry R. Luce Lifetime Achievement award for his work at Time Inc.

Milton Glaser is one of the most important graphic designers of the twentieth century, responsible for many iconic designs, including the β€œI Love New York” logo. In 2009, he was awarded the National Medal of Arts, the first graphic designer to receive the award. He has written several books, including Drawing Is Thinking (2008) and In Search of the Miraculous: Or, One Thing Leads to Another (2012).

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