Managing Global Innovation
In the past, your company could rely on a handful of resources close to its home markets to innovate new offerings. But today, knowledge and other resources critical to your innovation efforts lie outside your company's home territories—sometimes far outside. And this distance makes it harder than ever to obtain and integrate these resources, eating away at your competitive edge....Hardback$7499Unit price /UnavailableAvailableShips in 4-6 weeks