Designed for Hi-Fi Living
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
How record albums and their covers delivered mood music, lifestyle advice, global sounds, and travel tips to midcentury Americans who longed to be modern.
How record albums and their covers delivered mood music, lifestyle advice, global sounds, and travel tips to midcentury Americans who longed to be modern.
The sleek hi-fi console in a well-appointed midcentury American living room might have had a stack of albums by musicians like Frank Sinatra, Elvis Presley, or Patti Page. It was just as likely to have had a selection of LPs from slightly different genres, with such titles as Cocktail Time, Music for a Chinese Dinner at Home, The Perfect Background Music for Your Home Movies, Honeymoon in Hawaii, Strings for a Space Age, or Cairo! The Music of Modern Egypt.
The brilliantly hued, full-colour cover art might show an ideal listener, an ideal living room, an ideal tourist in an exotic landscape-or even an ideal space traveller. In Designed for Hi-Fi Living, Janet Borgerson and Jonathan Schroeder listen to and look at these vinyl LPs, scouring the cover art and the liner notes, and find that these albums offered a guide for aspirational Americans who yearned to be modern in postwar consumer culture.
Borgerson and Schroeder examine the representations of modern life in a selection of midcentury record albums, discussing nearly 150 vintage album covers, reproduced in colourโsome featuring modern art or the work of famous designers and photographers. Offering a fascinating glimpse into the postwar imagination, the first part, "Home," explores how the American home entered the frontlines of Cold War debates and became an entertainment zoneโa place to play music, mix drinks, and impress guests with displays of good taste. The second part, "Away," considers albums featuring music, pictures, and tourist information that prepared Americans for the jet age as well as the space race.
Series: Designed for Hi-Fi Living
View allBook Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Designed for Hi-Fi Living is celebrated for its exploration of midcentury album covers, presenting them as cultural artefacts that reflect societal changes and consumer culture. The book is praised for its vibrant imagery and insightful commentary on the intersection of music, style, and politics, making it an engaging resource for those interested in the cultural indicators of that era.
Book Details
INFORMATION
ISBN: 9780262536011
Publisher: MIT Press Ltd
Format: Paperback / softback
Date Published: 23 October 2018
Country: United States
Imprint: MIT Press
Illustration: 147 color illus.
Contributors:
- Foreword by Daniel Miller
Audience: General / adult
DIMENSIONS
Spine width: 22.0mm
Width: 203.0mm
Height: 203.0mm
Weight: 250g
Pages: 440
About the Author
Janet Borgerson is Senior Wicklander Fellow at the Institute for Business and Professional Ethics at DePaul University. Jonathan Schroeder is William A. Kern Professor of Communications at Rochester Institute of Technology. Borgerson and Schroeder are coauthors of From Chinese Brand Culture to Global Brands- Insights from Aesthetics, Fashion and History.
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