Jeroen van Geel

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it very hard. For one reason or another, pitching ideas is one of the most undervalued practices in our field of expertise....

We are good at designing beautiful products and we offer good services. We always know exactly what the user wants, and we know dozens of methodologies. However, if we have to convince our customers and colleagues, we find it rather difficult. For one reason or another, pitching ideas is one of the most undervalued practices in the creative field. From...