Logo Beginnings
Countless global brands, including Rolex, BMW, Louis Vuitton, and the New York Yankees, still use logos that were designed over 100 years ago. Yet there has never been a monograph devoted to the origins of logo design. In the second half of the 19th century, the trademark replaced traditional symbols, such as the family coat of arms, as a promotional...Hardback$19500Unit price /UnavailableAvailableShips in 4-6 weeksGraphic Design. 1890-Today
Through the turbulent events of the last century-and-a-half, graphic design-with its vivid, neat synthesis of image and idea-has distilled the spirit of each age. It surrounds us every minute of the day, from minimalist packaging to colorful adverts, environmental graphics to sleek interfaces: graphic design is as much about reflecting society's aspirations and values as it is about transmitting information....Hardback$3499Unit price /UnavailableAvailableShips in 4-6 weeksThe History of Graphic Design. 45th Ed.
Through the turbulent passage of time, graphic design-with its vivid, neat synthesis of image and idea-has distilled the spirit of each age. Surrounding us every minute of every day, from minimalist packaging to colorful adverts, smart environmental graphics to sleek interfaces: graphic design is as much about transmitting information as it is about reflecting society's cultural aspirations and values.With his...Hardback$8000Unit price /UnavailableAvailableShips in 2-3 weeksThe Computer. A History from the 17th Century to Today
The story of the evolution of machines in computer history is full of the disruptive innovations that have led to today's world. From the early beginnings of computing to the bulky mainframe to the personal computer era, we now live in an almost entirely digital age. The Computer explores steps from the first ideas of a calculating machine in the...Hardback$19500Unit price /UnavailableAvailableShips in 4-6 weeksLogo Beginnings
By the late 19th century, trademarks began to replace traditional emblems, like coats of arms, as identifying symbols for companies. At first, logos tended to be figurative, but over time they morphed into the abstract marks that we see everywhere today. Yet many iconic brands—like Rolex, BMW, Louis Vuitton, and the New York Yankees—still use logos designed 100 years ago....Hardback$6299Unit price /UnavailableAvailableShips in 4-6 weeksLogo Modernism
Modernist aesthetics in architecture, art, and product design are familiar to many. In soaring glass structures or minimalist canvases, we recognise a time of vast technological advance which affirmed the power of human beings to reshape their environment and to break, radically, from the conventions or constraints of the past. Less well-known, but no less fascinating, is the distillation of...Hardback$19500Unit price /UnavailableAvailableShips in 4-6 weeks