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The Modern Apothecary

How to harness the power of botanicals to support your health and improve wellbeing
Brief Description
Traditionally, apothecaries held space for healing within the community. Practitioners considered health from a holistic point of view, and patients received personalised practices to support both body and mind. In The Modern Apothecary, Brendan Murdock and Gabriel Weil of the London-based wellness brand anatome explore significant... Read More
Format: Hardback
$8000
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An inspiring, informative guide to optimising wellbeing, through exploring the evolution of the apothecary trade, key botanicals and their applications. Authored by a luxury wellness brand with global reach.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Traditionally, apothecaries held space for healing within the community. Practitioners considered health from a holistic point of view, and patients received personalised practices to support both body and mind.

In The Modern Apothecary, Brendan Murdock and Gabriel Weil of the London-based wellness brand anatome explore significant wellbeing practices of the past through key timelines. They uncover five pillars of wellness - sleep, balance, movement, focus, and diet - and reveal how improving these areas can alleviate common concerns such as stress, poor gut health, and insomnia.

This book spotlights today's wellbeing 'villains', such as workplace anxiety or excessive screen time, and illustrates practices for optimising wellness. It also demonstrates how to harness the power of 22 unique botanicals for holistic health.

By combining nature and science with revived rituals of the past, you can discover how to weave these self-care principles and routines into your lifestyle to support health, improve wellbeing, and restore calm.

Book Details

INFORMATION

ISBN: 9781804191408

Publisher: Octopus Publishing Group

Format: Hardback

Date Published: 18 January 2024

Country: United Kingdom

Imprint: Octopus Publishing Group

Audience: General / adult

DIMENSIONS

Spine width: 24.0mm

Width: 256.0mm

Height: 204.0mm

Weight: 1047g

Pages: 224

About the Author

Through a period of immense stress founder Brendan Murdock began using essential oils to support his own health and wellbeing. This, coupled with his passion for the apothecaries of old inspired him to update and reinvent the apothecary for a new generation. The result is anatome, a place you can visit not only to shop for botanical extractions, but also to speak to health practitioners for advice about strategies to support wellbeing. By taking the best from botanicals and extracting the goodness from plants, anatome rediscovers remedies and practices of old and draws parallels with what present-day consumers want and need, through formulations that update and blend these practices.

anatome features in iconic London hotels, including Claridge's and The Berkeley, and has a wide range of stockists, including Liberty, Cult Beauty, John Lewis and Selfridges in the UK and Neiman Marcus and Bergdorf Goodman in the US.

www.anatome.com @anatomelondon, 15.5k followers

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