160,000+ Books, Games & Puzzles in-stock 🇳🇿 

Happy Halloween!  Our Hobsonville Bookstore is open today for spooky fun and sweet treats! 🎃

Won't Back Down

Heartland Rock and the Fight for America
Brief Description
Hear "American Girl" or "Born in the U.S.A." and, like it or not, chances are you begin to hum along. The soundtrack of grocery stores, pool halls, bowling alleys, flea markets, chain restaurants, drug stores, and political rallies—heartland rock, while beloved by some and derided by... Read More
Format: Hardback
$6099
AVAILABLE WITH SUPPLIER Ships from our Auckland warehouse within 3-4 weeks

Found a better price? Request a price match

One of America’s leading music journalists on Heartland Rock’s glory days and its role in the populist politics of the 1980s

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Hear "American Girl" or "Born in the U.S.A." and, like it or not, chances are you begin to hum along. The soundtrack of grocery stores, pool halls, bowling alleys, flea markets, chain restaurants, drug stores, and political rallies—heartland rock, while beloved by some and derided by others, is inescapable even today.

As rollicking as the music it describes, acclaimed music critic Erin Osmon's Won't Back Down tells the story of the origins, chart-topping development, and tangled legacy of heartland rock, the music that ruled the airwaves of the 1980s and remains instantly recognisable to millions.

Spinning an entertaining and eye-opening account, Osmon delves into the complicated afterlife of heartland rock's classic albums and songs, including Bruce Springsteen's "Born to Run," Bob Seger's "Against the Wind," John Mellencamp's "Small Town," and Tom Petty's "I Won't Back Down." She demonstrates the centrality of often-overlooked women like Melissa Etheridge, Bonnie Raitt, and Lucinda Williams—explaining how some of the most popular music of the time was made beyond its white-male stereotypes.

She traces the genre's connections to country and Americana, and reveals how legendary figures like Prince were inspired by and expanded heartland rock. And she shows how its success revitalised the careers of figures like Bob Dylan and Neil Young. Through it all, she explores the '80s cultural developments that fostered the genre—such as the rise of MTV and the switch to CDs—and argues that the music played a vital role in opposition to '80s conservatism and in support of LGBTQ rights, labour issues, and the environmental movement.

A fair-minded critic with an ear for a great behind-the-scenes story, Osmon makes clear that at its best, heartland rock connected with millions of overlooked people longing to be heard.

Book Details

INFORMATION

ISBN: 9781324051374

Publisher: WW Norton & Co

Format: Hardback

Date Published: 28 April 2026

Country: United States

Imprint: WW Norton & Co

Audience: General / adult

DIMENSIONS

Spine width: 30.0mm

Width: 160.0mm

Height: 236.0mm

Weight: 486g

Pages: 336

About the Author

Erin Osmon is a music journalist, critic, and author of books on John Prine and Jason Molina. Her writing appears in the Los Angeles Times, New York Times, Rolling Stone, and others. She won the Deems Taylor/Virgil Thompson Award for album notes in 2023 and several LA Press Club Southern California Journalism awards. She lives in Nashville.

Also by Erin Osmon

View all
  • John Prine's John Prine
    He is known as the Mark Twain of American songwriting, a man who transformed the everyday happenings of regular people into plainly profound statements on war, industrialisation, religion, and the human condition. Marking the 50th anniversary of the album’s release, John Prine chronicles the legendary singer-songwriter’s Middle American provenance, and his remarkable ascent from singing mailman to celebrated son of...
    Paperback
    $2199
    Available
    Ships in 4-6 weeks
  • Jason Molina
    Erin Osmon presents a detailed, human account of the Rust Belt–born musician Jason Molina—a visionary, prolific, and at times cantankerous singer-songwriter with an autodidactic style that captivated his devoted fans. The songwriting giant behind the bands Songs: Ohia and Magnolia Electric Co. had a knack for spinning tales, from the many personal myths he cultivated throughout his life to the...
    Paperback
    $4597
    Available
    Ships in 4-6 weeks

More from Arts & Culture

View all
  • Dylan's Pick
    Bold Types
    A tribute to 32 truly independent bookshops throughout Aotearoa New Zealand, from north of Auckland down to Dunedin, and coast to coast. Jane Ussher's photographs show every bookstore in its unique nature - including behind the counter, smoko rooms, the mess which tells the hardworking story behind the joy of matching books with customers. Jemma Moreira's careful editing has crafted...
    Hardback
    $5999
    Elsewhere:
    $7000
    In Stock
    Ships Monday
  • New Release
    I’ll Believe in Anything
    From Jacob Tierney, the creator of Heated Rivalry, in partnership with Brendan Brady and Accent Aigu, comes I’ll Believe in Anything, an official and complete collection of annotated scripts for the biggest cultural sensation of the year, with all new exclusive behind-the-scenes content.Based on Rachel Reid’s blockbuster Game Changers book series, Heated Rivalry premiered on Crave and HBO in late 2025 and immediately took the world by storm. I’ll...
    Hardback
    $5499
    Elsewhere:
    $6000
    In Stock
    Ships Monday
  • On Sale
    16% off
    New Release
    Home Again
    Join rock-legend, former Shihad frontman and lead singer of The Adults, Jon Toogood in this unflinching and no-holds-barred memoir Home Again.This is more than a rock story. Toogood looks back on a 37-year career that helped define New Zealand rock music, and the personal cost that came with it. From a music-obsessed childhood in Wellington to the deafening roar of international stages, this...
    Paperback
    $2700
    Elsewhere:
    $3999
    (1)
    In Stock
    Ships Monday
  • On Sale
    20% off
    The Odyssey
    Composed at the rosy-fingered dawn of world literature almost three millennia ago, The Odyssey is a poem about violence and the aftermath of war; about wealth, poverty and power; about marriage and family; about travellers, hospitality, and the yearning for home. This fresh, authoritative translation captures the beauty of this ancient poem as well as the drama of its narrative....
    By Homer
    Paperback
    $2400
    Elsewhere:
    $3599
    In Stock
    Ships Monday
  • Disney Moana: The Official Cookbook
    Embark on a culinary adventure with Moana of Motunui with Pacific recipes inspired by Moana and Moana 2! After a long day of sailing to see how far you’ll go or keeping the demigod Maui out of trouble with Te Fiti, catch a break with the delicious dishes in Moana: The Official Cookbook! Featuring more than 50 recipes spanning the...
    Hardback
    $4499
    Elsewhere:
    $5299
    In Stock
    Ships Monday
  • On Sale
    21% off
    The Iliad
    When Emily Wilson's translation of The Odyssey appeared in 2017—revealing the ancient poem in a contemporary idiom that was "fresh, unpretentious and lean" (Madeline Miller, Washington Post)—critics lauded it as "a revelation" (Susan Chira, New York Times) and "a cultural landmark" (Charlotte Higgins, Guardian) that would forever change how Homer is read in English. Now Wilson has returned with an...
    By Homer
    Paperback
    $2600
    Elsewhere:
    $3799
    In Stock
    Ships Monday
  • New Release
    A Life in Lyrics
    Freddie Mercury was one of the greatest showmen of the twentieth century. With his unparalleled voice and searing on-stage energy, he was a great pretender, a killer queen and a champion of the world. But behind the glamour lived a musician and lyricist talented beyond measure, and the creative force behind one of the most culturally significant and musically diverse...
    Hardback
    $5000
    Elsewhere:
    $6500
    In Stock
    Ships Monday
  • Birdlands Birdlands
    New Release
    Birdlands
    A rare, intimate journey into the wild islands where Aotearoa's birds live beyond the reach of most human lives. In the most remote outposts of Aotearoa, our islands are populated not with people, but with birds. From the storm-lashed Subantarctic Islands in the deep south to the scattered volcanic islands of Tikapa Moana/Hauraki Gulf in the north, Birdlands offers a...
    Hardback
    $4199
    Elsewhere:
    $5000
    In Stock
    Ships Monday
  • On Sale
    21% off
    This Angry Pen of Mine
    This Angry Pen of Mine by Layne Staley invites you to dive into the untold creative world of Layne Staley, the legendary voice behind Alice in Chains. This extraordinary collection showcases his handwritten lyrics, deeply personal poetry, stunning original artwork, rare photos, fan tributes, and so much more. Step into the world of Layne Staley like never before. For the...
    Hardback
    $5800
    Elsewhere:
    $8999
    In Stock
    Ships Monday
  • The Artist's Way
    The Artist's Way by Julia Cameron is a transformative guidebook that has captivated millions, including luminaries such as Elizabeth Gilbert and Tim Ferriss. With its profound ability to inspire and elevate, this book invites readers to embark on an enriching creative journey, fostering a deeper connection to one's artistic process and sense of purpose. The heart of Cameron's groundbreaking programme...
    Paperback
    $3700
    Elsewhere:
    $4500
    In Stock
    Ships Monday
  • Beautiful Chaos
    New Release
    Beautiful Chaos
    Featuring five exclusive new poems, this stunning foil-embossed hardback edition is a collector's item and a gorgeous gift. The Instant Sunday Times Bestseller. Selected poems on motherhood from bestselling author and Instagram poet, Jessica Urlichs. 'Reading Jess's poems makes me feel like she's somehow reached into my own personal reflections and articulated them in a way I never could.' –...
    Hardback
    $3299
    Elsewhere:
    $4000
    In Stock
    Ships Monday
  • Mah Jong Player's Companion
    Since the arrival on the market of Patricia Thompson and Betty Maloney's two previous books, The Game of Mah Jong Illustrated and Improve Your Mah Jong, a wide range of hands from many parts of the world has been sent to them. In this player's companion, the authors have put together a cross-filled reference guide where over 120 hands, illustrated...
    Paperback
    $1999
    Elsewhere:
    $2299
    (1)
    In Stock
    Ships Monday

Why buy from us?

Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!

Service & Delivery

Service & Delivery

Our warehouse in Auckland holds over 160,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.

Auckland Bookstore

Auckland Bookstore

We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.

Our Gifting Service

Our Gifting Service

Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.