Madly Marvelous

Amazon Prime Video's Emmy- and Golden Globe-winning series The Marvelous Mrs. Maisel centres on Miriam "Midge" Maisel, a 1950s New York City woman whose seemingly perfect life suddenly takes an unexpected turn. She embarks on a groundbreaking standup comedy career, moving from a comfortable life on Riverside Drive through the basket houses and nightclubs of Greenwich Village. Created by Amy Sherman-Palladino (creator and showrunner of Gilmore Girls), and starring Rachel Brosnahan, Alex Borstein, and Tony Shalhoub, The Marvelous Mrs. Maisel has garnered both fan and critical praise, particularly for the exquisitely designed period costumes.

Madly Marvelous: The Costumes of The Marvelous Mrs. Maisel explores the inner workings of award-winning costume designer Donna Zakowska's process, along with the many inspirations for the show's wardrobe. These include period photography, American and European fashion trends, and the various cultures and countercultures of late-1950s New York. The clothes of Mrs. Maisel are gorgeous, authentically detailed, and carefully crafted.

Illustrated with sketches, photographs from Zakowska's workspace, behind-the-scenes shots, and production stills, the book follows the series from season to season. It shows how the vocabulary of fashion—context, style, colour, cut, accessories, and more—is integral to defining and developing the characters in the show. Madly Marvelous is a must-have for fans of the show and fashionistas alike, providing readers with a curated and well-informed look at an integral period in fashion history.