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How Star Wars Conquered the Universe
The Past, Present, and Future of a Multibillion Dollar Franchise
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
Forty years and $37 billion later, on the eve of EPISODE VII, the first complete history of STAR WARS – from Lucas's early drafts to the present day.
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Description
How Star Wars Conquered the Universe by Chris Taylor is a comprehensive exploration of the cultural phenomenon that is Star Wars. Spanning four decades of galaxy-spanning adventures and monumental influence, this book delves into the fascinating journey behind the iconic franchise. From George Lucas's early drafts and brainstorming sessions to the intricately orchestrated world that has captivated millions, Taylor examines every phase of this intergalactic saga with meticulous detail.
Why do people from all walks of life know what an Ewok is, even if they haven't seen Return of the Jedi? How did Star Wars action figures come to proliferate until they outnumber human beings? How did 'Jedi' become an officially recognised religion? And when did the franchise's merchandising revenue start to rival the GDP of a small country? Taylor deftly tackles these questions and more, revealing the profound and surprising impacts of the Star Wars universe on popular culture and everyday life.
Tracing the birth, death, and rebirth of the epic universe built by George Lucas and hundreds of writers, artists, producers, and marketers, Taylor immerses the reader in the process of creative engagement and evolution. He jousts with modern-day Jedi, tinkers with droid builders, and even gets inside Boba Fett's helmet to understand the essence of Star Wars mania. Through interviews, anecdotes, and insightful analysis, How Star Wars Conquered the Universe unveils the secrets behind the enduring allure and inspirational force of the Star Wars saga.
Indeed, it's impossible to imagine a Star Wars fan who wouldn't love this book. Critics and fans alike have praised Taylor's work. As Booklist (starred review) puts it, "There are plenty of books about Star Wars, but very few of them are essential reading. This one goes directly to the top of the pile."
Whether you've been a Star Wars devotee since the original 1977 release or you're a newer fan enticed by the latest instalments, How Star Wars Conquered the Universe promises a rich, immersive experience that deepens your appreciation for this legendary cinematic universe.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
How Star Wars Conquered the Universe by Chris Taylor is praised for being entertaining, affectionate, and packed with fascinating anecdotes. It is considered a definitive history of Star Wars, with smart and eloquent prose that appeals to both genre enthusiasts and dedicated fans. The writing quality and thorough research are particularly highlighted.
Book Details
INFORMATION
ISBN: 9781784970598
Publisher: Head of Zeus
Format: Paperback / softback
Date Published: 09 October 2014
Country: United Kingdom
Imprint: Head of Zeus
Edition: UK Airports ed
Audience: General / adult
DIMENSIONS
Width: 153.0mm
Height: 234.0mm
Weight: 250g
Pages: 496
About the Author
Chris Taylor is the deputy editor of MASHABLE, the world's largest social media and technology news website. He has covered the intersection of business and culture for two decades as a writer and editor for TIME, BUSINESS 2.0, FORTUNE SMALL BUSINESS, and FAST COMPANY. A graduate of Merton College, Oxford and the Columbia University Graduate School of Journalism, he lives in Berkeley, California.
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