Profitable Farm The
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Profitable Farm The
Profitable Farm The
The Profitable Farm is a pragmatic guide for farmers and other interested parties, focusing on maximum sustainable output (MSO) concepts, practices, and applications. This book is suitable for farmers with an open mind to business improvement, academics who need to revisit the 'Standard Theory of The Firm' as it applies to farming, and policy-makers responsible for securing food supplies and providing support programmes for the sector.
The Profitable Farm provides both the technical background and the practical implications of MSO practices. It particularly addresses the inescapable realities of energy issues on profitability and environmental damage. Case studies are used throughout to emphasise key points, and the appendices will satisfy those wishing to delve further into the technical concepts behind MSO.
Unlike most publications on farming, which tend to focus on farming practices, sectoral economics (at a national planning level), or environmental impact issues, The Profitable Farm is essentially about farming as a business with significant responsibilities to the natural environment and uncompromised animal welfare.
Book Details
INFORMATION
ISBN: 9781917159098
Publisher: Flame Tree Publishing
Format: Paperback / softback
Date Published: 30 June 2025
Country: United Kingdom
Imprint: Flame Tree Publishing
Audience: General / adult
DIMENSIONS
Weight: 0g
Pages: 224
About the Author
Chris Clark is a farmer and Partner in Nethergill Associates (NA), a business management consultancy currently assisting with the conjecturing and management of future farming uncertainties in the UK and Europe. Nethergill Associates have analysed over 230 farm accounts and has advised them how to move their business towards Maximum Sustainable Output (MSO) and hence achieve maximum profitability without compromising nature. Over the past 20 years or so, Brian has run his own company as a vehicle to undertake consultancy and project development work where he has served over 70 companies across most sectors of the economy in the ?elds of strategy development, marketing, logistics, operational improvements, and new venture development. During this time, he spent a period as VP Treasury Services for JP Morgan Chase Bank in the United States.
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