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Bill Fournet

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  • The Map Vs. the Terrain
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    The Map Vs. the Terrain
    A practical framework for leading through disruption with clarity and confidence Traditional strategic plans often collapse when confronted by AI disruption, market shifts, and geopolitical upheaval. In The Map Vs. the Terrain: A Leader's Field Guide to Navigating Uncertainty, Bill Fournet, founder and CEO of The Persimmon Group and executive coach to over 30 C-suite leaders, draws on decades of...
    Hardback
    $5299
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    Out 9 Sep 2026