The KidLit Pod Interview with Lizzy
By Lizzy Lockhart
Are bookshops dead? Hardly! Book Hero in Auckland has experienced quite the opposite, achieving exponential growth over the two years they’ve been open, warranting the need to open a bricks...
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🌈 Lizzy shares her LGBTQ+ reading picks
By Lizzy Lockhart
Celebrate Pride Month with Lizzy’s curated LGBTQ+ reading list! Explore diverse titles ranging from viral "spicy" romances and botanical horror to award-winning New Zealand fiction and inclusive children’s stories. Find...
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Behind the Scenes – Meet Tim (T1)
By Dylan Bland
Meet Tim, Book Hero’s versatile co-founder and "excitable labrador." From coding custom buying tools to launching the board games category, Tim’s "anything is possible" mindset keeps books moving. Discover his...
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Reading Between the Lines with Joe Goldberg (YOU - TV Series)
By Kevin Liao
Take a closer look at Joe Goldberg through the books he reads in You, revealing how literature feeds his romantic ideals, sharp intellect, and unsettling justifications for love.
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New Hero Alert! Welcome our new Sales Hero - Toys
By Dylan Bland
Book Hero is officially expanding into the toy market under the leadership of new Sales Hero Tim Fulton. A lifelong collector with a passion for screen-free play, Tim is building...
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Game Changers series is back in stock!
By Dylan Bland
Good news! The first six books in the Game Changers series are back in stock and available again for fast overnight NZ-wide shipping. If you have been waiting to...
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Behind the Scenes – Meet Marnie 🤓 📈
By Dylan Bland
Meet Marnie, a multi-talented new team member at Book Hero who bridges the gap between customer service and bookkeeping. Having worked her way up from the warehouse, Marnie uses her...
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New Hero Alert! Welcome our new hero Roopa!
By Dylan Bland
Roopa joins us with a clear focus on two vital areas: streamlining our stock levels to maintain our overnight delivery promise and providing dedicated support for the unique needs of...
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Behind the Scenes with Siobhan
By Dylan Bland
Get to know our Warehouse Sidekick Siobhan in the latest of our Behind the Scenes series, where you’ll meet the Heroes who make sure your books, puzzles and board games...
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Kat Stratford's essential 'Riot Girl' library
By Hannah Gjaltema
Wondering how you can immerse yourself more fully in the worlds of your favourite fictional characters? Try reading what they read, to see the world through their eyes. Kat Stratford...
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Marnie's Book Recs
By Marnie Gosse
Marnie is usually a binge reader, the kind who finds a great book and devours it in one go, even if that means turning up to work on four hours...
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Lizzy's Love Story Selection
By Lizzy Lockhart
We love a good Love Story, but what I love even more is when love stories get the weird, strange, or slightly magical treatment and are a bit unique and...
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What Love Becomes: Stories Across Time
By Kevin Liao
We have all the right words for intimacy, so why does it still feel so difficult?
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Where to Start With Board Games
By Tim Wackrow
I think many of us are looking for ways to get a break from screens. More time talking, having fun, and actually doing something together at the table. Whether that’s...
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Behind the Scenes with Dom
By Dylan Bland
Get the inside scoop with our Book Heroes! Go behind the scenes to learn about their morning routines, lunch break escapes, and the little wins that make Book Hero happen....
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🎁 Free Gift Wrap In-Store and Online for this Valentine's Day
By Kevin Liao
Valentine’s is better with books. Enjoy free gift wrap online or in-store, and surprise someone with a story
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America at a Crossroads
By Dylan Bland
Explore the roots of US political division. From "How Democracies Die" to "Hillbilly Elegy," discover essential books on power, poverty, and the future of America.
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Don't miss Surviving White Island
By Dylan Bland
Surviving White Island is an inspiring memoir of physical and mental recovery, written by Kelsey Wighorn who lived through the Whakaari White Island volcanic eruption. Pre-order today for delivery on release...
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How to read like a Gilmore Girl (Rory Gilmore)
By Hannah Gjaltema
Wondering how you can immerse yourself more fully in the worlds of your favourite fictional characters? Try reading what they read, to see the world through their eyes. Rory Gilmore...
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New Hero Alert! Welcome our new bookstore hero Hannah!
By Dylan Bland
Today we’re taking a moment to introduce Hannah - a very special Hero who’s been part of the Book Hero story for a while. Hannah is a University student (Global...
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Behind the Scenes with Shirl
By Dylan Bland
Get the inside scoop with our Book Heroes! Go behind the scenes to learn about their morning routines, lunch break escapes, and the little wins that make Book Hero happen....
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New Hero Alert! Welcome our new bookshop superstar Lizzy!
By Dylan Bland
Meet the heart of our Hobsonville bookstore and explore a welcome sale filled with some of Lizzy’s favourite books
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PRE-ORDER NOW! Game Changers Finale Announced: Unrivaled
By Nicola Moody-Turnwald
You've seen them all over your social media feeds - the swoon-worthy Ilya Rozanov and Shane Hollander are returning to the ice this Spring! 🏒
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New Hero Alert! Welcome Marketing Hero Kevin
By Nicola Moody-Turnwald
We've been slowly collecting the Burns siblings... Everyone please give a warm welcome to our New Hero Siobhan! Although Siobhan has been with us on a fixed term for the...
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Summer Reads Sale on Now!
By Nicola Moody-Turnwald
We've discounted over 2,800 of the hottest titles for our Summer Reads Sale! Choose from across genres such as Biographies, Romance, Sci-Fi & Fantasy and Crime & Thriller. Shop our...
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New Hero Alert! Welcome Siobhan Full Time
By Nicola Moody-Turnwald
We've been slowly collecting the Burns siblings... Everyone please give a warm welcome to our New Hero Siobhan! Although Siobhan has been with us on a fixed term for the...
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Tell us your 2026 reading goal and be in to WIN!
By Nicola Moody-Turnwald
Tell us your 2026 Reading Goal and you'll go in the draw to WIN this epic prize pack featuring nine Self-Help & Development titles:To enter: email us, orders@bookhero.co.nz and include "My Reading...
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24 Days of Christmas at Book Hero: Day 24 - Pass it On
By Tim Wackrow
For the final day of our 24 Days of Giveaways, we wanted to do something a little different. Tell us about someone else in your life who would love some...
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24 Days of Christmas at Book Hero: Day 23 - Win a Book Hero Prize Pack worth over $400
By Tim Wackrow
It’s Day 23 of our 24 Days of Christmas at Book Hero, and today’s giveaway is all about the books (and puzzles!) we genuinely love. We’ve put together an epic...
Book Hero Origin Stories...
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The Next Chapter in our Story
Today we’re incredibly excited to share the next chapter in our story. Later this month, we’ll be launching Toy Hero - a brand-new home for toys, imagination and play.
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Little Heroes, and an Easter to Remember
Even though we’re an online business, our physical bookstore feels like the heart of everything we do. There’s something special about stepping away from the screen and being around people...
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Another big year ahead
If we thought 2025 was a busy year, 2026 is shaping up to be even bigger. Before we get started, I’d like to be cheeky and acknowledge a small personal...
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Reflecting on 2025
Looking back on 2025, it has been without doubt the most challenging year of my life — and also the most rewarding. For a long time, I’ve held two competing...
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It’s beginning to look a lot like Christmas
Fresh off the back of our Christmas Bookshop Day (only our second ever in-person event) it’s fair to say it’s beginning to look a lot like Christmas here at Book...
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One year on - and we’re just getting started
Exactly one year ago today, the Book Hero website went live, and a hopeful but fragile idea transformed into a fully functional business with real people, real shelves, real books...
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What Does a Modern Bookshop Look Like? Celebrating NZ Bookshop Day
Tomorrow is New Zealand Bookshop Day, an event championed by the Booksellers Association of New Zealand to encourage book lovers to celebrate their local bookshop. Having not quite achieved the...
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Welcome to our New Home
We’ve done it — 40,000 books moved across a single weekend to our new home just around the corner at 8/4 Rawiri Place, Hobsonville. If you know Hobsonville, we are...
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Waving goodbye to Workspace Drive
When we signed our lease at 2/6 Workspace Drive we intended to call it home for the next three years — but our growth during our first nine months has...
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Growing Pains
I’m delighted to report that things are not slowing down at Book Hero. We delivered more books to customers in May than we did over the busy Christmas period in...
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Post-Christmas Update
It’s been over four months since my last Book Hero update so I thought it was the right time to celebrate some key milestones and reflect back on the busy Christmas period…...
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So, how are things going?
As I reflect back on the first four weeks of Book Hero, I’m proud of what we’ve achieved as a team and I’m super optimistic for the future. Book Hero...
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