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No B.S. Guide to Direct Response Social Media Marketing

Series: No B.S.
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Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
No B.S. Guide to Direct Response Social Media Marketing delivers a straightforward approach to using social media for business growth by focusing on generating measurable outcomes. The authors, Kim Walsh Phillips and Dan S. Kennedy, provide strategies for creating effective social media campaigns that prioritise direct responses over likes or shares. This book is particularly valuable for entrepreneurs looking to maximise their marketing investments with clear, actionable advice.
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Format: Paperback / softback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're seeking practical strategies for leveraging social media to drive direct sales and measurable marketing results. It's especially appealing to entrepreneurs and business owners looking for bold approaches and no-nonsense advice to maximise their social media marketing efforts.

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No B.S. Guide to Direct Response Social Media Marketing

Updated to fit today's social media landscape with IGTV, Facebook Lives, YouTube Premium, and more, this new edition applies Dan Kennedy's No-B.S. principles to Kim Walsh Phillips' social media expertise in a no-holds-barred guide that prompts readers to invest only in the efforts that drive results and demand a measurable, proven, profitable, direct response.

Publisher Marketing:

  • Advertising in Entrepreneur print and digital magazine (3.1+ million readers/month)
  • Email campaign to minimum 340K Entrepreneur subscribers
  • Banner ads on Entrepreneur.com (audience 14 million unique visitors/month)
  • Book cover and text links within related articles and channels on Entrepreneur.com
  • Content campaigns shared via Entrepreneur’s social networks (13+ million engaged)
  • Digital galleys and press kits via NetGalley sent to top editors, reviewers, bloggers, and influential media contacts Author Marketing:
  • Promotion from the Kennedy's No BS Inner Circle, which includes emails to subscribers, member purchase campaigns and teleseminars.
  • Two-month promotional plan in KIC media that include:
  • 5 print newsletters, social media outreach, and email blasts to their 150,000-subscriber list
  • Teleseminar event around the book's release date
  • Promotion/Communication at No B.S. Inner Circle’s fall “Growth Summit,” spring “Superconference,” and multiple Bootcamps throughout the year
    Author backed marketing efforts include:
  • Promotional kits to key influencers that will include galley copies, ready-to-use article/interview to 100,000 member subscribers
  • Email blast to 1m+ business owners, private practice operators, sales professionals, and entrepreneurs
    Book launch led by coauthor Kim Walsh Phillips to include the following:
  • Speaking tour in partnership with Entrepreneur’s Organization (www.eonetwork.org), Young Entrepreneur’s Council (yec.co), and WeWork
  • Social media marketing to leverage nearly 850K Facebook followers plus 37,000+ followers and subscribers across additional platforms (Twitter, YouTube, Instagram)
  • Host of the “Facebook Sales Strategies” podcast (https://podcasts.apple.com/us/podcast/facebook-sales-strategies-with-kim-walsh-phillips/id1003978371)
  • Live webinar on launch day as well as Facebook Live videos, webinars, and Powerful Professionals courses throughout the first 90 days
  • Sales funnel with free sample chapter download and upsell to buy the book

    • Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

    Updated to fit today's social media landscape with IGTV, Facebook Lives, YouTube Premium, and more, this new edition applies Dan Kennedy's No-B.S. principles to Kim Walsh Phillips' social media expertise in a no-holds-barred guide.

    This book prompts readers to invest only in the efforts that drive results and demands a measurable, proven, profitable, direct response.

    No B.S. Guide to Direct Response Social Media Marketing is tailored for those ready to cut through the noise and focus on strategies that truly work.

    Series: No B.S.

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    Book Details

    INFORMATION

    ISBN: 9781599186627

    Publisher: Entrepreneur Press

    Format: Paperback / softback

    Date Published: 04 June 2020

    Country: United States

    Imprint: Entrepreneur Press

    Edition: 2nd New edition

    Illustration: Illustrations

    Audience: Professional and scholarly

    DIMENSIONS

    Width: 152.0mm

    Height: 228.0mm

    Weight: 0g

    Pages: 262

    Collections

    Business & Entrepreneurship Dan S Kennedy Kim Walsh Phillips Marketing & Sales Non-Fiction Start-ups & Entrepreneurship Technology & Digital Transformation in Business

    About the Author

    Dan S. Kennedy is a strategic advisor, consultant, business coach, and editor of six business newsletters. He directly influences more than one million business owners annually and has a long track record of taking entrepreneurs to seven-figure incomes and multi-millionaire wealth. Kim Walsh Phillips is an award-winning speaker, author, marketer, podcaster and CEO of Powerful Professionals.

    Also by Dan S. Kennedy

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