1
of
1
Logotype
Series: Pocket Editions
Ratings/reviews counts are updated frequently.
Check link for latest rating. ( 37 ratings, 2 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still
learning, it may not be perfect - your
feedback is welcome!
Summary
Esteemed contributors include globally recognised firms such as Pentagram, Vignelli Associates, Chermayeff & Geismar, Wolff Olins, Landor, Total Identity, and Ken Miki & Associates, alongside innovative emerging studios. This volume acts as a vital companion to the popular Logo and Symbol minis, offering a rich resource for design professionals.
Read More
Format: Paperback / softback
TEMPORARILY OUT OF STOCK
Please add to wishlist to be notified when back in stock
Sorry, we're currently out of stock of Logotype. Please add to your Wishlist and we'll send you an email as soon as it's back in stock.
Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?
This book is tailored for graphic designers, branding professionals, art directors, and students seeking inspiration and insight into contemporary logotype design. Its global scope makes it valuable for professionals wanting to explore diverse typographic identity styles and approaches.
Latest News
The Book Briefing - September 16th
This week there are so many exciting new book announcements out and about with covers,...
Every crime/thriller Novel Lizzy has read this year (so far!)
Lizzy is sharing her crime and thriller reads for 2026 so far and giving you...
New Releases to add to your TBR this week (16th September)
We had some exciting new releases arrive with some huge names in fiction, a highly...
Lizzy's Top 5 Board Games
Lizzy is sharing her top 5 Board Games including her favourite cooperative games, two-player options,...
New Hero Alert! Meet Jade - our new Warehouse Sidekick
Weβre thrilled to welcome Jade to the Book Hero team! Itβs not always easy to...
See moreLogotype mini is the definitive modern collection of logotypes, monograms and other text-based corporate marks
Book Hero Magic formatted this description to make it easier to read. While it's new and
still learning, it may not be perfect - your
feedback is welcome!
Description
Logotype mini is the definitive modern collection of logotypes, monograms and other text-based corporate marks. Featuring more than 1,300 international typographic identities by around 250 design studios, this is an indispensable handbook for every design studio, providing a valuable resource to draw on in branding and corporate identity projects.
The book is truly international and features the worldβs outstanding identity designers. Examples are drawn not just from Western Europe and North America but also from Australia, South Africa, the Far East, Israel, Iran, South America and Eastern Europe. Contributing design firms include giants such as Pentagram, Vignelli Associates, Chermayeff & Geismar, Wolff Olins, Landor, Total Identity and Ken Miki & Associates, as well as dozens of highly creative, emerging studios.
Logotype mini is an important and essential companion volume to Logo and Symbol minis.
Series: Pocket Editions
View all-
100 Ideas that Changed Graphic Design
100 Ideas that Changed Graphic Design by Steven Heller and Veronique Vienne is an essential addition to any graphic designer's library, offering an in-depth exploration of the pivotal concepts that have shaped the field of graphic design over the past century. This richly illustrated book delves into the historical and cultural contexts behind seminal ideas, techniques, and tools that have...Paperback$4999Unit price /UnavailableIn StockShips today -
Fashion in Film
A beautiful compendium of famous fashion designers, their gorgeous creations and the film stars that wore them. Fashion designers have been involved in movies since the early days of cinema. The result is some of the most eye-catching and influential costumes ever committed to film, from Ralph Lauren's trend-setting masculine style for Diane Keaton in Annie Hall to Audrey Hepburn's...Paperback$6100Unit price /UnavailableAvailableShips in 2-3 weeks -
Symbol
Symbols play an integral role in almost all branding programmes. This book explores the visual language of symbols according to their most basic element: form. Over 1,300 symbols from all over the world are included. These are organised into groups and sub-groups according to their visual characteristics, and are indexed by sector, designer and client. Case studies of classic symbols...Paperback$5200Unit price /UnavailableAvailableShips in 2-3 weeks -
Vintage Menswear
Classic workwear, sports and military clothing in a new mini format. Curated by connoisseurs of vintage clothing, the Vintage Showroom is a vast collection of rare 20th-century pieces that fashion designers and stylists pay to view, using the cut and detailing of individual garments as inspiration for their own work. Offering one-of-a-kind access, Vintage Menswear now makes this unique resource...Hardback$5200Unit price /UnavailableAvailableShips in 2-3 weeks -
Icons of Men's Style mini
Icons of Men's Style mini by Josh Sims examines how menswear evolves over time, unlike womenswear, which progresses rapidly as women readily embrace the radical or outrageous. In contrast, menswear evolves slowly, often based on items that were βfirst of their kindβ. These definitive items, frequently designed by a single company or brand for specialist use, form the basis for...PaperbackSold Out -
Logotype
Logotype mini is the definitive modern collection of logotypes, monograms and other text-based corporate marks. Featuring more than 1,300 international typographic identities by around 250 design studios, this is an indispensable handbook for every design studio, providing a valuable resource to draw on in branding and corporate identity projects. The book is truly international and features the worldβs outstanding identity...PaperbackSold Out -
100 Ideas that Changed Fashion
Charting the movements, developments and ideas that transformed the way women dress, this book gives a unique perspective on the history of twentieth-century fashion. From the invention of the bias cut and the stiletto heel to the designers who changed the way we think about clothes, the book is entertaining, intelligent and a visual feast. 100 Ideas that Changed Fashion...PaperbackSold Out -
The Pattern Sourcebook
This book is aimed at anyone with an interest in surface design and pattern, whether they are students, hobbyists or professionals. Over 350 images from the last 100 years are presented with informative captions, ordered aesthetically to create a pleasing visual impression whereby contemporary images are displayed next to historical images. The images are drawn from a wide variety of...PaperbackSold Out -
100 Ideas that Changed Art
A concise and accessible pocket guide to the forces that have shaped world art. Provides a compelling look at the ideas that have changed art through the millennia. Compiled as a mix of beautiful images and informational text, this book covers the history of art in an innovative way. Illustrated with historical masterpieces and packed with fascinating contemporary examples, it...PaperbackSold Out
Book Details
INFORMATION
ISBN: 9781780678573
Publisher: Laurence King Publishing
Format: Paperback / softback
Date Published: 05 September 2016
Country: United Kingdom
Imprint: Laurence King Publishing
Audience: General / adult
DIMENSIONS
Width: 152.0mm
Height: 196.0mm
Weight: 750g
Pages: 336
About the Author
Michael Evamy is a design journalist, author and copywriter and works with major design companies on branding and identity projects. His previous books include Logo and, with Lucienne Roberts, Insight.
Also by Michael Evamy
View all-
Logo, revised edition
"A logo should be distinctive, memorable and clear. To be great, it should do those things better than the rest." - Michael Evamy This bestselling branding bible has provided graphic designers with an indispensable reference source for over a decade. Logo is now getting a revamp with the addition of over 300 new logos in this fully revised and updated...Hardback$9000Unit price /UnavailableAvailableShips in 2-3 weeks
More from Arts & Culture
View all-
Dylan's PickBold Types
A tribute to 32 truly independent bookshops throughout Aotearoa New Zealand, from north of Auckland down to Dunedin, and coast to coast. Jane Ussher's photographs show every bookstore in its unique nature - including behind the counter, smoko rooms, the mess which tells the hardworking story behind the joy of matching books with customers. Jemma Moreira's careful editing has crafted...Hardback$5999Elsewhere:$7000Unit price /UnavailableIn StockShips today -
New ReleaseHome Again
Join rock-legend, former Shihad frontman and lead singer of The Adults, Jon Toogood in this unflinching and no-holds-barred memoirΒ Home Again.This is more than a rock story.Β Toogood looks back on a 37-year career that helped define New Zealand rock music, and the personal cost that came with it.Β From a music-obsessed childhood in Wellington to the deafening roar of international stages, this...Paperback$3199Elsewhere:$3999Unit price /UnavailableIn StockShips today -
The Odyssey
Composed at the rosy-fingered dawn of world literature almost three millennia ago, The Odyssey is a poem about violence and the aftermath of war; about wealth, poverty and power; about marriage and family; about travellers, hospitality, and the yearning for home. This fresh, authoritative translation captures the beauty of this ancient poem as well as the drama of its narrative....Paperback$2999Elsewhere:$3599Unit price /UnavailableIn StockShips today -
The Iliad
When Emily Wilson's translation of The Odyssey appeared in 2017βrevealing the ancient poem in a contemporary idiom that was "fresh, unpretentious and lean" (Madeline Miller, Washington Post)βcritics lauded it as "a revelation" (Susan Chira, New York Times) and "a cultural landmark" (Charlotte Higgins, Guardian) that would forever change how Homer is read in English. Now Wilson has returned with an...Paperback$3299Elsewhere:$3799Unit price /UnavailableIn StockShips today -
New ReleaseDisney Moana: The Official Cookbook
Embark on a culinary adventure with Moana of Motunui with Pacific recipes inspired by Moana and Moana 2! After a long day of sailing to see how far youβll go or keeping the demigod Maui out of trouble with Te Fiti, catch a break with the delicious dishes in Moana: The Official Cookbook! Featuring more than 50 recipes spanning the...Hardback$4499Elsewhere:$5299Unit price /UnavailableIn StockShips today -
This Angry Pen of Mine
This Angry Pen of Mine by Layne Staley invites you to dive into the untold creative world of Layne Staley, the legendary voice behind Alice in Chains. This extraordinary collection showcases his handwritten lyrics, deeply personal poetry, stunning original artwork, rare photos, fan tributes, and so much more. Step into the world of Layne Staley like never before. For the...Hardback$7299Elsewhere:$8999Unit price /UnavailableIn StockShips today -
Did I Ever Tell You This?
In this unexpected memoir, written in a creative burst of just a few months in 2022, Sam Neill tells the story of how he became one of the worldβs most celebrated actors, who has worked with everyone from Meryl Streep to Isabel Adjani, from Jeff Goldblum to Sean Connery, from Steven Spielberg to Jane Campion. By his own account, his...Paperback$3799Elsewhere:$4500Unit price /UnavailableIn StockShips today -
They Bloom Because of You
Bestselling author and Instagram sensation Jessica Urlichs returns with a new collection of beautifully observed poems about the ever-evolving journey of motherhood - the hard, the magic and the fleeting. βA raw and honest read that makes you feel seen and understood in a way that will bring you to tears.β - Hilary Swank βA book to keep close and...Paperback$3000Elsewhere:$3600Unit price /UnavailableIn StockShips today -
The Odyssey
The Odyssey by Homer is a monumental epic that has enthralled readers for centuries with its rich tapestry of adventure and human struggle. It chronicles the perilous journey of Odysseus, the cunning King of Ithaca, as he strives to return home after the fall of Troy. During this ten-year odyssey, Odysseus confronts myriad dangers, both natural and supernatural, that test...Paperback$2499Elsewhere:$2800Unit price /UnavailableIn StockShips today -
Leaves of Grass
A collectible new Penguin Classics series offers beautiful, slim, clothbound editions of ten favourite poets. In 1855, Walt Whitman published his first collection of poetry, Leaves of Grass. The volume received great praise from leading Transcendentalist poet Ralph Waldo Emerson. This encouragement led to what would become a lifelong project, as Whitman expanded and rewrote the volume until his death...Hardback$2200Elsewhere:$2400Unit price /UnavailableIn StockShips today -
Great Writers and the Cats who Owned Them
Throughout history, cats and writers have bonded together in a magical combination of comfort, companionship and inspiration. The famous authors featured here range from Samuel Johnson, whose cat Hodge dined on oysters, and Edward Lear, whose charismatic cat Foss was missing half his tail, to Margaret Mitchell, L. M. Montgomery and Dorothy L. Sayers, who rescued her kitten Blitz from...Hardback$3999Unit price /UnavailableIn StockShips today -
Vagabond
The outrageous, riotous memoir from the cult actor and star of The Rocky Horror Picture Show, Clue, and IT. Actor, rock 'n' roll singer, the prince of Halloween, confusing sex symbol. Many labels have been given to the inimitable Tim Curry over the years. All are true, and yet none are quite right. Here, for the first time, Curry reveals...Hardback$4499Elsewhere:$6000Unit price /UnavailableIn StockShips today
Why buy from us?
Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!
Service & Delivery
Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.
Auckland Bookstore
We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.
Our Gifting Service
Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.
Arts & Culture lists from the team
Explore our curated lists from our heroes to find your next read!
-
![]()
![]()
![]()
Lizzy's listArts & Culture
Poetry of Aotearoa
Check out some of the amazing local talent we are spoilt with right here in Aotearoa.View the list -
![]()
![]()
![]()
Lizzy's listArts & Culture
Poetry for Beginners - Where to Start
10 Books I'd recommend to someone new to reading poetry - a mix of old and new, all magical introductions to the...View the list -
![]()
![]()
![]()
Lizzy's listArts & Culture
Lizzy's Favourite Books of Poetry
If I could only have 10 poetry collections to survive on for the rest of my life, these are them. Or maybe...View the list -
![]()
![]()
![]()
Lizzy's listArts & Culture
Books to read for Women in Translation month!
August is Women in Translation month, but at any time of year it's worth checking out these incredible novels written by women...View the list -
![]()
![]()
![]()
Shirl's listArts & Culture
Inside the World of Film
Step behind the scenes of the world of filmmaking! Discover iconic directors and movie history of some of the world's memorable films.View the list -
![]()
![]()
![]()
Shirl's listArts & Culture
Books to Celebrate NZ Music Month
New Zealand Music Month happens every May, it's a reminder that we have so many talented musicians, singer, songwriters here in Aotearoa....View the list
