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Maverick Movies

New Line Cinema and the Transformation of American Film
By Daniel Herbert
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Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Maverick Movies chronicles the unique journey of New Line Cinema, a company that transformed from an art-film distributor in 1967 to a major Hollywood competitor by 2001. The book highlights New Line's early successes with cult classics like Pink Flamingos and the Nightmare on Elm Street franchise, culminating in global acclaim through the Lord of the Rings series. It explores how New Line blurred lines between independent film and mainstream Hollywood, reflecting the changing landscape of film culture and audience fragmentation.
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Format: Paperback / softback
$6699
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This book is ideal for readers interested in film history, industry evolution, and the intersection of independent and mainstream cinema. Scholars and enthusiasts of American cultural studies and film business will find it particularly engaging.

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Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

A free ebook version of this title is available through Luminos, University of California Press’s Open Access publishing program. Visit www.luminosoa.org to learn more.

Maverick Movies tells the improbable story of New Line Cinema, a company that cut a remarkable path through the American film industry and movie culture. Founded in 1967 as an art-film distributor, New Line made a small fortune running John Waters's Pink Flamingos at midnight screenings in the 1970s and found reliable returns with the Nightmare on Elm Street franchise in the 1980s. By 2001, the company competed with the major Hollywood studios and reached global box-office success with the Lord of the Rings franchise.

Blurring boundaries between high and low culture, between independent film and Hollywood, and between the margins and the mainstream, New Line Cinema offers a compelling case study of the evolution of contemporary film culture through the disintegration of the mass audience fostered by the classic Hollywood studios into the multitude of niche audiences that Hollywood seeks today.

Book Details

INFORMATION

ISBN: 9780520382350

Publisher: University of California Press

Format: Paperback / softback

Date Published: 21 November 2023

Country: United States

Imprint: University of California Press

Illustration: 24 b-w figures

Audience: Professional and scholarly

DIMENSIONS

Spine width: 20.0mm

Width: 152.0mm

Height: 229.0mm

Weight: 408g

Pages: 296

Collections

Arts & Culture Daniel Herbert Non-Fiction

About the Author

Daniel Herbert is Professor in the Department of Film, Television, and Media at the University of Michigan and author of Videoland: Movie Culture at the American Video Store.

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