120,000+ Books, Games & Puzzles in-stock 🇳🇿

Come visit us this weekend! Auckland Bookstore open 8:30am-5:00pm Sat & Sun 🎉

Everyman

The Story of Economics in Three Acts
Brief Description
Stories are about emotion, economics about its absence. What do we get when we tell the story of economics? For 250 years, a ghostly hand—bloodied and invisible—has scripted our lives. Telling the story of economics like never before, Everyman makes legible the ethereal ink in which... Read More
Format: Hardback
$7000
Pre-order
Releases 1st December 2026 (Approx. Date) Pre-order  "Everyman" now to secure your copy from our first shipment

Found a better price? Request a price match

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Stories are about emotion, economics about its absence. What do we get when we tell the story of economics?

For 250 years, a ghostly hand—bloodied and invisible—has scripted our lives. Telling the story of economics like never before, Everyman makes legible the ethereal ink in which it's etched.

A character-driven psychological drama, it presents economics' leading man, Neo, the textbook rational actor, with his apostles: Finn, the model 'finance bro'; Davos, globalization's ambassador; Wash, envoy to distant lands; and Tek, the quintessence of the tech industry. The book traces their rise through the most significant moments of global economic history: the birth of capitalism to the Great Depression, the Financial Crisis to the ascent of populism. But with the by-the-book Gini and her sister, Palma, protesting the system, Tek contemplating a coup, Ordinary Joe losing patience, and a runaway monster, are they on the edge of a precipitous fall?

Kaleidoscopic like global capitalism, Everyman blends fact and fiction, future and history, tragedy and comedy. It combines novelistic flair and cutting-edge research to offer a bold new vision, built on emotion and social cooperation. If we replace a strawman—economics' apocryphal protagonist—with flesh and blood, could we avert tragedy and alter the plot of capitalism? And, as Economic Man and Everyman battle for its soul, who, ultimately, is economics for?

Book Details

INFORMATION

ISBN: 9780241541371

Publisher: Penguin Books Ltd

Format: Hardback

Date Published: 08 September 2026

Country: United Kingdom

Imprint: Allen Lane

Audience: General / adult, Tertiary education, Professional and scholarly

DIMENSIONS

Spine width: 37.0mm

Width: 165.0mm

Height: 242.0mm

Weight: 654g

Pages: 432

About the Author

Antara Haldar is a professor at the University of Cambridge and Visiting Faculty at Harvard University. She writes a globally syndicated monthly column for Project Syndicate, and has been published in the Atlantic, Times Literary Supplement, WIRED and elsewhere. Her award-winning research has received millions of dollars in funding, been covered by major media platforms like Financial Times and NPR, and cited by the World Development Report and the White House

More from Philosophy & Psychology

View all
  • Eat Your Ice Cream
    On Sale
    12% off
    Eat Your Ice Cream
    The New York Times bestseller that presents a bold new vision for living well and ageing with purpose from a world-renowned health expert THE INSTANT NEW YORK TIMES BESTSELLER From a leading doctor and world-renowned health expert, the simple, uplifting and practical guide to cutting through the wellness noise, living well and ageing with purpose. ‘Essential reading for anyone who...
    Paperback
    $2800
    Elsewhere:
    $4000
    (2)
    In Stock
    Ships Monday
  • New Release
    The Winner's Formula
    The Neuroscience of Peak Performance, Success, and Happiness Why do some people win all the time? Why do others languish? From Olympians to Formula 1 drivers, addicts to billionaires, cognitive neuroscientist Dr Kerry Spackman has spent decades working to help people understand how to succeed. In The Winner's Formula, Kerry explains what goes on in your brain when you are...
    Paperback
    $3199
    Elsewhere:
    $3999
    In Stock
    Ships Monday
  • Inside the Box
    How to do more with less and use limits to stimulate creativity, innovation and collaboration, from the Sunday Times bestselling author of Range. We live in a world that gives us seemingly infinite choices and values freedom above all else. We have an unprecedented number of options regarding what to do, who to be and how to spend our time....
    Paperback
    $3000
    Elsewhere:
    $3900
    In Stock
    Ships Monday
  • The Body Keeps the Score
    The Body Keeps the Score by Dr Bessel van der Kolk is a compelling and compassionate exploration of the deep-seated impact of trauma on the human body and mind. This groundbreaking work delves into the complex causes of trauma and paints a vivid picture of the revolutionary treatments that are enabling countless individuals to reclaim their lives filled with purpose...
    Paperback
    $2400
    Elsewhere:
    $3000
    In Stock
    Ships Monday
  • Mauritau
    New Release
    Mauritau
    A journal to find balance with the 12 states of Mauri. Mauri is the pulse of wellbeing - the spark that makes you uniquely you. In Mauritau, clinical psychologist Jessica Gerbic introduces the 12 states of Mauri and shows how intentional awareness can guide your sense of balance across mind, body, spirit, environment and whānau. From Mauri Oho, a sudden...
    Hardback
    $3099
    Elsewhere:
    $3799
    (1)
    In Stock
    Ships Monday
  • 1984 Nineteen Eighty-Four
    In the drab and oppressive world of 1984 Nineteen Eighty-Four, George Orwell introduces us to Winston Smith, a man haunted by the omnipresent surveillance and control exercised by the Party and its enigmatic leader, Big Brother. Winston works diligently at the Ministry of Truth, where his job is to alter historical records to fit the ever-changing narrative dictated by the...
    Paperback
    $1299
    In Stock
    Ships Monday
  • New Release
    Tell Me Where It Hurts
    Leading expert Rachel Zoffness bridges the gap between medicine and psychology to get to the heart of treating pain We can move the dial on pain Every one of us will experience pain, be it back pain, the pain of childbirth, or living in an ageing body. Not a single one of us will escape. But what if everything you...
    Hardback
    $6500
    In Stock
    Ships Monday
  • Better Never Stops
    Signed Copy
    New Release
    Better Never Stops
    The Art and Science of Continuous Improvement From delinquent to doctor, Paul Wood knows first-hand how far we can take our lives if we address what holds us back. At the age of 18, Wood was sent to New Zealand's toughest prison. Almost 11 years later, in 2006, he walked out a free man, escaping his past and becoming a...
    Paperback
    $3199
    Elsewhere:
    $3999
    (1)
    In Stock
    Ships Monday
  • The Book of Awakening
    A new edition of the #1 NYT's bestseller by Mark Nepo, who has been called "one of the finest spiritual guides of our time" and "a consummate storyteller." Immerse yourself in The Book of Awakening, a compelling spiritual daybook by philosopher-poet and cancer survivor, Mark Nepo. This remarkable work is a profound manual for living a more deeply connected and...
    Paperback
    $3999
    Elsewhere:
    $4499
    In Stock
    Ships Monday
  • Strong Ground
    #1 New York Times bestselling author Brené Brown returns with an urgent call to reimagine the essentials of courageous leadership. In a time when uncertainty runs deep and bluster, hubris and even cruelty are increasingly framed as acceptable leadership, Brown delivers practical, actionable insights that illuminate the mindsets and skill sets essential to reclaiming focus and driving growth through connection, discipline and...
    Hardback
    $4000
    Elsewhere:
    $5500
    (1)
    In Stock
    Ships Monday
  • On Sale
    13% off
    The Stimulated Mind
    A practical, empowering plan to boost your day-to-day brain function and prevent dementia - by a renowned neuroscientist and performance coach. 'From day one I was always blown away by Dr Tommy Wood's command of the science from which he communicates.' - Dr Peter Attia, bestselling author of Outlive- The Science and Art of Longevity 'As global health declines, Dr...
    Paperback
    $3300
    Elsewhere:
    $4500
    In Stock
    Ships Monday
  • Meditations for Mortals
    From the author of the global bestseller Four Thousand Weeks, a liberating four-week journey towards a saner, freer, more meaningful, more enchantment-filled life. Meditations for Mortals takes us on a liberating journey towards a more meaningful life - one that begins not with fantasies of the ideal existence, but with the reality in which we actually find ourselves. Addressing the...
    Paperback
    $3200
    Elsewhere:
    $4000
    In Stock
    Ships Monday

Why buy from us?

Book Hero is not a chain store or big box retailer. We're an independent 100% NZ-owned business on a mission to help more Kiwis rediscover a love of books and reading!

Service & Delivery

Service & Delivery

Our warehouse in Auckland holds over 100,000 books, toys, board games and puzzles in-stock so you're not waiting for your order to arrive from overseas.

Auckland Bookstore

Auckland Bookstore

We're primarily an online store, but for your convenience you can pick up your order for free from our bookstore, which is right next door to our warehouse in Hobsonville.

Our Gifting Service

Our Gifting Service

Books make wonderful thoughtful gifts and we're here to help with gift-wrapping and cards. We can even send your gift directly to your loved one.