Getting to Yes
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Getting to Yes
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Getting to Yes
Founded on principles like:
· Don't bargain over positions
· Separate the people from the problem and
· Insist on objective criteria
Getting to Yes simplifies the whole negotiation process, offering a highly effective framework that will ensure success.
A new edition of a classic- with over 2 million copies sold in over 20 different languages, Getting to Yes is the most successful book on negotiation on the market
Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! DescriptionGetting to Yes is a brilliant and timeless guide to essential negotiation techniques, drawing on principles developed by the Harvard Negotiation Project. Authored by Roger Fisher and William Ury, this book provides a systematic approach to creating mutually beneficial agreements in any kind of conflict, whether it's business negotiations, conflicts at work, or disagreements in personal relationships. Without delving into spoilers, the book unravels a framework that helps negotiators navigate difficult conversations and brings about win-win solutions.
Over its more than thirty years in print, Getting to Yes has sold over two million copies and been translated into more than twenty languages, making it the world’s bestselling guide to negotiation. This refreshed edition continues to stand as the definitive resource in the field, offering readers practical strategies for achieving their goals without compromising relationships.
The book introduces several key principles to streamline the negotiation process:
Don't bargain over positions: This principle emphasises the importance of focusing on underlying interests rather than entrenched positions, enabling more creative and cooperative solutions.
Separate the people from the problem: Recognising the human element in every negotiation, the book advises distinguishing between personal and substantive issues, allowing for more objective problem-solving.
Insist on objective criteria: Anchoring agreements in fair, independent standards, the authors guide readers on preventing the negotiation from devolving into subjective or arbitrary arguments.
Getting to Yes simplifies the negotiation process with its evidence-based methodologies, empowering readers to turn adversarial negotiations into opportunities for collaboration and mutual gain. With its approachable yet profound insights, this book is an invaluable addition to any bookshelf, whether you're a seasoned negotiator or new to the art and science of negotiation.
Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?
Getting to Yes receives praise for its clear, practical approach to negotiation, offering strategies that focus on building mutual gains and maintaining relationships. Readers appreciate its straightforward, jargon-free language and real-world applicability, making complex negotiation tactics accessible and easy to implement.
Book Details
INFORMATION
ISBN: 9781847940933
Publisher: Cornerstone
Format: Paperback / softback
Date Published: 07 June 2012
Country: United Kingdom
Imprint: Random House Business Books
Audience: General / adult, Tertiary education, Professional and scholarly
DIMENSIONS
Spine width: 26.0mm
Width: 128.0mm
Height: 196.0mm
Weight: 180g
Pages: 240
About the Author
ROGER FISHER is Williston Professor of Law Emeritus at Harvard Law School and Director of the Harvard Negotiating Project. WILLIAM URY co-founded BRUCE PATTON is deputy director of the Harvard Negotiation Project.
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