Humor 2.0

Name: Humor 2.0
Brand: NewSouth Books
SKU: 9781839988561
Price: 190.0 NZD
Availability: InStock

How the Internet Changed Humor

By Salvatore Attardo

Summary

Humor 2.0 explores how humour has evolved in the digital age, thoroughly analysing new genres and contexts born from the internet and social media. This guide covers contemporary phenomena like memes, video parodies, photobombing, and cringe humour, while also discussing humour in specific internet cultures such as dogecoin and alt-right rhetoric. Despite these internet innovations, the book reveals that cognitive mechanisms of humour remain unchanged. Written by renowned humour studies specialist Salvatore Attardo, it balances rigorous scholarship with engaging, often amusing examples.
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Format: Hardback

$190⁰⁰

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Humor 2.0

$190⁰⁰

Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

This book is ideal for scholars and students of linguistics, media studies, and digital culture, as well as anyone interested in understanding how the internet reshapes humour. It appeals to readers seeking a scholarly yet accessible analysis of contemporary humour phenomena.

The book shows how humor has changed since the advent of the internet: new genres, new contexts, and new audiences. The book provides a guide to such phenomena as memes, video parodies, photobombing, and cringe humor. It also shows how the cognitive mechanisms of humor remain unchanged.

The first comprehensive guide to humor in the age of the internet and social media, this book makes the reader laugh (for the examples) while also informing them with its rigorous scholarship.

Description

The first comprehensive guide to humour in the age of the internet and social media, this book makes the reader laugh (for the examples) while also engrossing them for its rigorous scholarship.

Humor 2.0 shows how humour has changed since the advent of the internet: new genres, new contexts, and new audiences. The book provides a guide to such phenomena as memes, video parodies, photobombing, and cringe humour. Included are also in-depth discussions of the humour in phenomena such as dogecoin, the joke currency, and the use of humour by the alt-right. It also shows how the cognitive mechanisms of humour remain unchanged.

Written by a well-known specialist in humour studies, the book is engaging and readable, but also based on extensive scholarship.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Esteemed academics praise Humor 2.0 for its insightful and entertaining examination of online humour. Camilla Vásquez highlights its comprehensive coverage and scholarly rigour, calling it a fascinating tour of internet humour. Liisi Laineste considers it an essential and timely resource that brilliantly elucidates how humour persists and adapts in the digital era.

Book Details

INFORMATION

ISBN: 9781839988561

Publisher: Anthem Press

Format: Hardback

Date Published: 15 August 2023

Country: United Kingdom

Imprint: Anthem Press

Audience: Professional and scholarly

DIMENSIONS

Spine width: 26.0mm

Width: 153.0mm

Height: 229.0mm

Weight: 454g

Pages: 294

Collections

Education & Reference Fiction Humour Salvatore Attardo

About the Author

Salvatore Attardo is a well-known humour scholar, who has published several books on humour and edited the Encyclopedia of Humor Studies.