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Why Customers Leave (and How to Win Them Back)

(24 Reasons People are Leaving You for Competitors, and How to Win Them Back*)
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( 33 ratings, 2 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
In Why Customers Leave (and How to Win Them Back), David Avrin explores the reasons why customers part ways with businesses and offers strategies to address these challenges. Through various real-world examples and insights, the book highlights common pitfalls organisations face and provides actionable solutions to enhance customer retention and satisfaction. It is an invaluable resource for anyone in the business world looking to improve customer loyalty and address common service failings.
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Format: Hardback
$3499
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

If you're intrigued by understanding the reasons behind customer churn and eager to learn effective strategies to retain them, this business guide will offer valuable insights. It may appeal to you if you're a business leader, entrepreneur, or customer service professional looking to enhance customer loyalty and improve engagement in your organisation.

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Why Customers Leave (and How to Win Them Back)

"Lays out the reasons for the recent shift in customer mindset and expectation, illustrates the many ways that companies inadvertently drive customers and prospects to competitors, and offers creative strategies and tactics to attract and retain new prospects"--

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

+++ Named One of Forbes Top 10 Books Of 2019 +++

"If you have become tired of spinning your wheels and watching clients leave without warning, this book will show you how to foster genuine interactions, such as through video, rather than pursuing one-off 'wow' moments." --Forbes

Discover the 24 reasons people are leaving you for competitors and how to win them back.

In Why Customers Leave, popular customer experience and marketing speaker David Avrin makes a compelling case for customer experience as a bankable differentiator in an era of vast marketplace choices. The book lays out the very visible reasons for the recent shift in customer mindset and expectation, illustrates the myriad ways that companies inadvertently drive customers and prospects to competitors, and offers a multitude of creative strategies and tactics to attract and retain new prospects.

In the book, David explores and articulates the disturbing new dynamic that has arisen from easy-to-find, one-click-away, at-your-fingertips options: "We have become a world of impatient, intolerant and demanding customers, and we move on quickly if inconvenienced in any way. Don't blame the millennials! We have seen the enemy, and it is all of us."

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Why Customers Leave (and How to Win Them Back) by David Avrin is praised for its insight into improving customer experiences. The book is lauded for its engaging storytelling, providing actionable strategies to attract and retain customers by deeply understanding and meeting their needs. Industry experts highlight its straightforward approach to addressing common customer service pitfalls and emphasize the critical importance of aligning customer experience with brand promises. Readers are encouraged to apply Avrin's insights to enhance revenue and customer loyalty.

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Book Details

INFORMATION

ISBN: 9781632651518

Publisher: Red Wheel/Weiser

Format: Hardback

Date Published: 08 March 2019

Country: United States

Imprint: Career Press

Contributors:

  • Foreword by Larry Winget

Audience: General / adult

DIMENSIONS

Width: 133.0mm

Height: 216.0mm

Weight: 0g

Pages: 224

About the Author

David Avrin, CSP has become one of the most popular speakers on Customer Experience and Marketing in the world today. In recent years, David has presented for enthusiastic organizations and audiences in 22 countries on 6 continents including: Singapore, Bangkok, Melbourne, Buenos Aires, Manila, Rotterdam, Bangalore, Sydney, London, Barcelona, Monte Carlo, Johannesburg and Dubai. A former CEO group leader and an in-demand speaker for Vistage International, the world's leading CEO member organization, David Avrin has had over 4,000 one-on-one conversations with company leaders regarding their value proposition and competitive advantages. David Avrin is the author of: Its Not Who You Know, Its Who Knows You and Visibility Marketing.

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