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Zig Zag

The Surprising Path to Greater Creativity
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( 367 ratings, 35 reviews)
Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
Zig Zag by Keith Sawyer serves as an insightful guide to boosting creativity through practical and research-backed methods. The book outlines a series of steps designed to help individuals think more creatively by navigating the often non-linear and unpredictable nature of the creative process. The author's approach combines elements of psychology and philosophy, providing readers with tools to enhance their creative skills. It's perfect for anyone looking to unlock their creative potential in work and life.
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Format: Hardback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you're interested in enhancing your creative process through practical and psychological insights. It offers intriguing strategies for navigating challenges and fostering new ideas, making it ideal for anyone looking to innovate in their personal or professional life.

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Zig Zag

A science-backed method to maximize creative potential in any sphere of life With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation.

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description
A science-backed method to maximise creative potential in any sphere of life

With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step programme to increase anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people, such as learning to ask better questions when faced with a problem, demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively.

This science-backed, step-by-step method can maximise our creative potential in any sphere of life.

  • Offers a proven method for developing new ideas and creative problem-solving no matter what your profession
  • Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey
  • Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi

Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.

Book Hero Magic summarised reviews for this book. While it's new and still learning, it may not be perfect - your feedback is welcome! HOW HAS THIS BEEN REVIEWED?

Zig Zag by Keith Sawyer is praised for its engaging exploration of creativity, offering practical strategies to foster innovative thinking. Reviewers appreciate Sawyer's multidisciplinary approach, combining insights from psychology, neuroscience, and sociology, making the content accessible and applicable for both individuals and organisations. The book is often described as inspiring, providing readers with actionable steps to enhance creativity in everyday life.

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Book Details

INFORMATION

ISBN: 9781118297704

Publisher: John Wiley & Sons Inc

Format: Hardback

Date Published: 12 April 2013

Country: United States

Imprint: Jossey-Bass Inc.,U.S.

Audience: Professional and scholarly

DIMENSIONS

Spine width: 25.0mm

Width: 160.0mm

Height: 234.0mm

Weight: 476g

Pages: 288

About the Author

Keith Sawyer, PhD, is associate professor of psychology,education, and business at Washington University in St. Louis. Anaccomplished jazz pianist and former video game designer for Atari,he has published widely on the topics of collaboration andcreativity. His book Group Genius won awards from Library Journaland (800) CEO-READ and has been translated into many languages. Heis the proud owner of a collection of vintage Grateful Dead bootlegtapes, his childhood piano teacher's old (but working) accordion,and a 1982 BMW motorcycle (also working). To learn more, visitkeithsawyer.com.

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