The First Decade

My Journey from Blogger to Entrepreneur
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Book Hero Magic crafted this summary to help describe this book. While it's new and still learning, it may not be perfect - your feedback is welcome! Summary
The First Decade by Vivy Yusof is an inspiring memoir detailing the author's entrepreneurial journey and personal growth over ten years. It offers insights into her experiences building a successful fashion empire, the challenges faced along the way, and the lessons learned in balancing work with family life. It's a candid narrative about ambition, resilience, and the pursuit of dreams.
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Format: Hardback
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Book Hero Magic created this recommendation. While it's new and still learning, it may not be perfect - your feedback is welcome! IS THIS YOUR NEXT READ?

You might enjoy this book if you are interested in inspiring stories of entrepreneurship and personal growth from a successful businesswoman. It offers a candid look at the challenges and triumphs faced by a fashion mogul, providing insights into balancing career and family life. This memoir is perfect for those who appreciate tales of determination, creativity, and heartfelt reflections on building both a brand and a Life.

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The First Decade

Book Hero Magic formatted this description to make it easier to read. While it's new and still learning, it may not be perfect - your feedback is welcome! Description

Not your typical business-autobiography- 'I've made it in life' book.

At the age of thirty-four, I've built a nine-figure fashion company, garnered 1.8 million followers on Instagram and managed to squeeze in time to get married and give birth to not one, but four children. And it all started from a blog.

Perfect for young entrepreneurs, this book shares the secrets of my entrepreneurial journey so far - from starting a business with my boyfriend (telling my dad sure was fun), to writing a business plan on a piece of tissue paper, to fundraising, to dealing with competition, and to pretending to nod when my tech team talk about cookies.

I share my proud wins for you to get inspired by, and my juicy failures for you to eat popcorn to. Always a work in progress, my story is unfinished.

But for now, allow me to present to you, The First Decade.

Book Details

INFORMATION

ISBN: 9789815058802

Publisher: Penguin Random House SEA

Format: Hardback

Date Published: 31 July 2023

Country: Singapore

Imprint: Penguin Random House SEA

Audience: General / adult

DIMENSIONS

Spine width: 24.0mm

Width: 152.0mm

Height: 240.0mm

Weight: 490g

Pages: 224

About the Author

Vivy Yusof started blogging about random things and a decade later, has a fashion empire. She co-founded the FashionValet Group in 2010 with her boyfriend and has grown the multi-million dollar company into household names in her country, Malaysia. Her brand dUCk is the largest modest fashion brand in Asia and was the first to collaborate with international brands like Disney, Mattel, Sephora amongst many others. Thing went so well that she decided to marry that boyfriend. They now have four kids together and are still in disbelief. A law graduate from London School of Economics, Vivy would have much preferred if she learned software engineering instead. She has been an A-student all her life, and even took her SPM and A-Levels simultaneously, something she would never recommend to others. Vivy Yusof has 1.8 million people following her on Instagram and 247,000 people subscribing to her YouTube channel. She's not sure why, but she's ok with it. She has been featured in many local and international publications like Business of Fashion, The New York Times and Forbes. She was also named as one of 'Forbes 30 Under 30', and selected as a Young Global Leader by World Economic Forum. Her parents still tell people about that.

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