{"product_id":"visible-by-oliver-pott-9783593517117","title":"Visible!","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA strategy guide for finding customers for your business in a distracted digital world.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe internet has fundamentally changed how businesses reach their customers. Whereas historically it took a major, expensive marketing campaign to get the attention of potential customers, now digital visibility offers similar results on a much more modest budget. \u003cem\u003eVisible!\u003c\/em\u003e illustrates how by deploying the concept of “smart visibility” to show businesses and entrepreneurs how to more easily find their audience and build a brand.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46855436239084,"sku":"9783593517117","price":51.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/1b4c6134df77496fff202b58fc49f8fb.jpg?v=1759278332","url":"https:\/\/bookhero.co.nz\/products\/visible-by-oliver-pott-9783593517117","provider":"Book Hero","version":"1.0","type":"link"}